Skip to Content
Gear
Tech
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe
Holiday
1

6 N/As Every Guy Should Have on Hand During the Holidays

Happy HoliN/As!

1
Holiday
The Cool Material 2025 Holiday Gift Guides
1
partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)
Our Picks

Featured Stories

1
Sports
The Best New Gear From Nike This Week

Pinkies out.

1
Holiday
The Coolest Gifts for Drink Lovers for 2025

Give drink lovers gifts like these. And they'll make you good drinks in return. Win, win.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery
By Travis Haley
1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It
By Lola Méndez
1
Sports
The Best New Gear From Nike This Week

Pinkies out.

1
Holiday
The Coolest Gifts for Drink Lovers for 2025

Give drink lovers gifts like these. And they'll make you good drinks in return. Win, win.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery

Check out our CM product review of the hottest product in wellness right now: the Nike x Hyperice HyperBoot. Spoiler alert -- it’s a gamechanger!

1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It

They've explored 10,000 miles together. Here are their essentials.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

1
1
Partner
Partner

Feeling the Burn

1
2
Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
3
Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

1
4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

1
5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

1
6
Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
7
Features
Features

50 Books Every Man Should Read Before He’s 50

1
8
Sports
Sports

The Best New Gear From Nike This Week

1
9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

1
10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Health
Take Control of Your Health With Help From Noom

With so many different approaches to diet, weight loss and just being a generally healthier person, it's easy for any of us to get lose in the weeds. Skip the celebrity diets, the insane workouts and all the unhealthy side effects in favor of a program that will not only…

By Pat McLaughlin
Man Selecting Fresh Ingredients For His Dinner
Misc
Drako Motors Dragon EV

While there's scant information about this EV hypercar SUV, the mysterious image and the performance specs are more than sufficient to pique everybody's interest: elevated Ferrari-like looks, gullwing doors, 2,000 horsepower, and face-warping 0-to-60 mph time of 1.9 seconds. The Dragon will also have a carbon fiber structure, fine leather…

By Amos Kwon
Draco-3
Clothing
Levi’s Athletic Fit 541 Collab with NFL’s George Kittle

San Francisco 49ers’ tight end George Kittle recently teamed up with Levi’s to show off the versatility of their 541 jean. Considered their Athletic Taper fit, these jeans was designed for those with a bit more muscle around the thighs and seat, while still giving a nice clean finish at…

By Brett Braley
Levi-Athletic-5
Features
A Guide to Bourbon: Underrated, Overrated, Budget-Friendly

Bourbon might as well be America's version of Single Malt Scotch because it's truly drinkable in many forms and boasts a flavor experience that's deep and wide. Bourbon drinkers are no longer found just in bars along dusty roads in the south. In fact, those who imbibe cut a wide…

By Amos Kwon
A-Guide-to-Bourbon
Drinks
What to Drink This Weekend: Daiquiri

Looking for a new cocktail to try out this weekend? Want to wind down with a fresh new drink? We’ve got you covered. Here’s what you should drink this weekend. The summer heat isn't letting up anytime soon so if you're going to go to the trouble of making yourself…

By John A. Paradiso
Daquiri