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Lifestyle
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WhistlePig’s The Boss Hog XII: Feather & Flame Is a Deliciously Unconventional Rye Whiskey

Another winning release in the exclusive Boss Hog lineup.

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Holiday
The Cool Material 2025 Holiday Gift Guides
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partner
The Watch That Proves Toughness Has Always Been a Kind of Elegance
Our Picks

Featured Stories

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Sports
The Best New Gear From Nike This Week

Pack your bags...

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partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)

You don’t need a rare hookup to gift a piece of bourbon history.

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partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery
By Travis Haley
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Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It
By Lola Méndez
1
Sports
The Best New Gear From Nike This Week

Pack your bags...

1
partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)

You don’t need a rare hookup to gift a piece of bourbon history.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery

Check out our CM product review of the hottest product in wellness right now: the Nike x Hyperice HyperBoot. Spoiler alert -- it’s a gamechanger!

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Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It

They've explored 10,000 miles together. Here are their essentials.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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1
Partner
Partner

Feeling the Burn

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Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
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Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

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4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

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Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

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Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
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Features
Features

50 Books Every Man Should Read Before He’s 50

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Sports
Sports

The Best New Gear From Nike This Week

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9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

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Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

What We're Buying
What We’re Buying: Breaking Bad Mezcal, Cannabis Card Games, and More

Every week there are dozens of new and exciting pieces of gear. But are they actually worth buying? Trust the team at Cool Material to help you find the latest and greatest releases in a recurring column: What We’re Buying.

By John A. Paradiso
Mezcal-Feature
Fashion
RZE Valour Chronograph

You don't have to be a track hound to pull off a good racing chronograph, especially if it's as stylish as the new RZE Valour Chronograph. RZE's watches prove to be impeccably crafted, well-styled, and tremendously wearable all day long. The Valour Chrono is not only right-sized at 39mm, but…

By Amos Kwon
Valour-7
Clothing
Gucci x Dickies is the Collab We Didn’t Know We Needed

Be honest: Did anyone have a Gucci x Dickies collab on their 2022 Bingo Cards? I know I didn't. But somehow it just...works. Maybe it's because of the inundation of workwear in the streetstyle space that the next step would be in high fashion, or maybe it's because it's just…

By Brett Braley
Dickies-15
Fashion
Get The Perfect Gift For TheWell-Dressed Man at Cufflinks.com

If you're looking for the perfect gift for the man that loves to look good this holiday season, look no further than Cufflinks.com. While Cufflinks.com might be their name, men's accessories are their business. Cufflinks, ties, money clips, socks, wallets, and just about any other accessory you can think of. …

By Pat McLaughlin
weddingday2b (2) (1) (1)
Accessories
The 10 Best Under-the-Radar Menswear Brands Stylish Guys Should Know

Any guy can shop online or head to the mall to buy apparel from mainstream brands, and there's nothing wrong with that. If it ain't broke, as they say. As long as you've taken the time to develop your own style and choose quality pieces, you're probably fine. But what…

By Amos Kwon
the-10-best-under-the-radar-menswear-brands-stylish-guys-should-know