Skip to Content
Gear
Tech
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe
Travel
1

London Doesn’t Have to Be Lavish to Travel Well

Your smart, stylish, and affordable guide to visiting the UK capital.

1
Holiday
The Cool Material 2025 Holiday Gift Guides
1
partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)
Our Picks

Featured Stories

1
Sports
The Best New Gear From Nike This Week

Pack your bags...

1
Holiday
The Coolest Gifts for Drink Lovers for 2025

Give drink lovers gifts like these. And they'll make you good drinks in return. Win, win.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery
By Travis Haley
1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It
By Lola Méndez
1
Sports
The Best New Gear From Nike This Week

Pack your bags...

1
Holiday
The Coolest Gifts for Drink Lovers for 2025

Give drink lovers gifts like these. And they'll make you good drinks in return. Win, win.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery

Check out our CM product review of the hottest product in wellness right now: the Nike x Hyperice HyperBoot. Spoiler alert -- it’s a gamechanger!

1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It

They've explored 10,000 miles together. Here are their essentials.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

1
1
Partner
Partner

Feeling the Burn

1
2
Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
3
Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

1
4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

1
5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

1
6
Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
7
Features
Features

50 Books Every Man Should Read Before He’s 50

1
8
Sports
Sports

The Best New Gear From Nike This Week

1
9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

1
10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Drinks
The Absolute Best Ratio For a Gin & Tonic

There’s never been an easier time to get a fancy cocktail. There isn’t a Ramos Gin Fizz on every menu, but even modest cocktail bars typically have something with four-plus ingredients, special ice, and a dash of secret ingredient bitters. Yet some of the best cocktails are simplicity at its…

By Nickolaus Hines
the-absolute-best-ratio-for-a-gin-and-tonic
What We're Buying
What We’re Buying: Two-Way Radios, 35mm Cameras, and More

Every week there are dozens of new and exciting pieces of gear. But are they actually worth buying? Trust the team at Cool Material to help you find the latest and greatest releases in a recurring column: What We’re Buying.

By John A. Paradiso
Ring-Feature
Transportation
The Only Bugatti Chiron Profilée Heads to Auction

As if the exclusive Bugatti Chiron isn't rare enough (400 of 500 have been built so far), this grand touring version is that much rarer. The target of 30 Bugatti Chiron Profilée models were set, but only one was actually built, and it's headed to auction via RM Sothebys. The…

By Amos Kwon
Bugatti-9
Transportation
Alfa Romeo Giulia SWB Zagato

One lucky German buyer had his holiday dream come true with a one-off Alfa Romeo Giulia SWB Zagato. The twin-turbocharged V6 exotic car was built to celebrate design house Zagato's 100 years of working with Alfa Romeo. The base car is the Alfa Giulia sedan, and then it's transformed into…

By Amos Kwon
Zagato-10
Misc
Bob Maddox’s Twin-Jet Motorcycle

This Bob Maddox pulsejet-powered twin-jet motorcycle is one of the craziest two-wheelers on earth, and it's headed to auction. The bike looks like it should have 'ACME' emblazoned on it as Wile E. Coyote rockets off a cliff. Two huge, bazooka-like stainless steel pulsejets dominate the gloss red board track-style…

By Amos Kwon
Harley-Motor-4