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What We're Buying
Why Iconic American Bootmaker Nicks Built Its New Line in Mexico

Why Iconic American Bootmaker Nicks Built Its New Line in Mexico

Simply Good Boots launched this week at $300. It’s all leather, it’s made in León, and the brand will be the first to tell you it isn’t a Nicks. That’s kind of the point.

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What We're Buying
Black Book: 12 Products Our Editors Loved in September 2026
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partner
Is Williamsburg the Most Underrated Golf Destination in America?
Our Picks

Featured Stories

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Cool Destination: The Ultimate Puerto Vallarta Guide Cool Destination: The Ultimate Puerto Vallarta Guide
Travel
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

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What We're Buying
We Did a Little Sole Searching for Pickup Season
By Cool Material
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What We're Buying
The Secret to Perfectly Messy Hair
By Cool Material
The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
Travel
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

1
What We're Buying
We Did a Little Sole Searching for Pickup Season

Your basketball shoes might be ready for the court. But are your feet?

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What We're Buying
The Secret to Perfectly Messy Hair

The perfect balance of polished and undone, without the crunch, grease, or obvious effort.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

Puerto Vallarta Beyond the Beach: A Journey Through Art & Culture

The Cool Material 2026 Fall Style Guide
The Cool Material 2026 Fall Style Guide
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What We're Buying
What We're Buying

The Cool Material 2026 Fall Style Guide

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Partner
Partner

How to Serve Great Cocktails Without Missing Your Own Party

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Travel
Travel

Is Williamsburg the Most Underrated Golf Destination in America?

My Blind Date With Victoria at the Presidents Cup
My Blind Date With Victoria at the Presidents Cup
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Lifestyle
Lifestyle

My Blind Date With Victoria at the Presidents Cup

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
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Watches
Watches

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
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Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Finding Nature and Nurture in Puerto Vallarta
Finding Nature and Nurture in Puerto Vallarta
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Travel
Travel

Finding Nature and Nurture in Puerto Vallarta

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

From Our Partners

The Latest

Accessories
Puma Tommie Smith Clyde

Sprint like a champion in these replica Puma sneakers that commemorate one of America’s greatest track stars. Wearing these not only honor’s the athlete, but also his beliefs in social equality. Available in either metallic gold leather or suede, you can wear them with pride in a variety of colors…

By Tim Jacobsen
puma-tommy-smith-clyde
Fashion
Brass Knuckles Necklace

Han Cholo’s Brass Knuckles necklace quite possibly has to be the most bad ass necklace out there. With its silver exterior, and reasonable price, this ‘charm’ is a must have to top off any look from day to night.

By Tim Jacobsen
brass-knuckles-necklace
Audio
New iPod Nano Released

Today Apple unveiled the latest version of the popular iPod Nano. The sleek new design comes in nine cool colors and is a curved, all aluminum and glass design. The new Nano has a 2-inch widescreen display that rotates and can be viewed vertically or horizontally. Our favorite feature? 'Shake…

By Tim Jacobsen
new-ipod-nano
Entertainment
iTunes 8 Download Available

Apple iTunes 8 just became available for download today. New features include HDTV, a new slick browsing interface and 'Genius.' 'Genius' is a music recommendation engine that is based on your previous purchases - similar to Amazon's "You might also like..." Get on over to Apple today to download iTunes…

By Tim Jacobsen
itunes-8-download
Transportation
KTM X-Bow

This is not your average ‘go cart’. KTM X Bow employs the finest materials and high tech knowledge of automobile geniuses such as Audi and Dallara to create an amazing lightweight sports car. A street sports car with racing technology. Settle down Americans, while the KTM X-Bow is street-legal in…

By Tim Jacobsen
x-bow-shooting