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What We're Buying
Where Broken Guitar Strings Get a Second Act

Where Broken Guitar Strings Get a Second Act

Inside FRET12, the Chicago shop turning rock ’n’ roll culture into clothes, art, live sessions, beer, and more.

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Travel
The Case for Nashville as Your Next Golf Getaway
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partner
The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy
Our Picks

Featured Stories

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partner
The $1,200 Sneaker Giveaway ​

Win a pair of handcrafted Crown Northampton Yardley GAT sneakers, a matching cardholder, and a handmade shoe tree.

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

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What We're Buying
7 Essentials from Filson’s Warm-Weather Shop
By Cool Material
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Lifestyle
The Anti-Algorithm Guide to Discovering New Music
By Cool Material
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partner
The $1,200 Sneaker Giveaway ​

Win a pair of handcrafted Crown Northampton Yardley GAT sneakers, a matching cardholder, and a handmade shoe tree.

The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

1
What We're Buying
7 Essentials from Filson’s Warm-Weather Shop

For the beach, the lake, the trail, and wherever you like disappearing to on summer weekends.

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Lifestyle
The Anti-Algorithm Guide to Discovering New Music

Streaming made music infinite. Which made discovery harder. Here’s how we’re finding our way back.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

America’s Most Historic Golf Trip

The Cool Shop
The Cool Shop
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What We're Buying
What We're Buying

The Cool Shop

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

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Sports
Sports

The Best New Gear From Nike This Week

The Cool Shop
The Cool Shop
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What We're Buying
What We're Buying

The Cool Shop

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

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Travel
Travel

The Luxury Lover’s Guide to Puerto Vallarta

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What We're Buying
What We're Buying

The Nike Chapter of My Summer Story

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Travel
Travel

The Hotel Redefining Charleston Charm

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Lifestyle
Lifestyle

Wild Turkey’s New ‘Cheesy Gold Foil’ Release Is a Tribute To a Collector’s Classic

From Our Partners

The Latest

Drinks
Art in the Age Root Liquor

We don't want to go all history lesson on you, but those who forget the past are condemned to drink non-alcoholic beverages. American settlers learned how to make root tea from the Native Americans which was eventually converted into Root Beer Temperance Movement in an effort to keep Pennsylvania coal…

By Cool Material Guest
Art-in-the-Age-Root-Liquor
Accessories
Blackbird Guitars Ferrari Rider Guitar

If Ferrari can have a skateboard and a watch, then why not a guitar? Blackbird Guitars created the first ever guitar deserving of the Ferrari name. Compact enough to fit into the trunk of a sports car, it's sleek, lightweight and practically unbreakable thanks to the black carbon fiber body.…

By Cool Material Guest
Blackbird-Guitars-Ferrari-Rider-Guitar
Articles
10 Watches More Expensive Than A Ferrari

Let's be realistic here, the economy is in the crapper and your 401k looks about as arousing as you do after a cold shower. What's a Burgundy drinking, 'stache rocking, web surfing Internet denizen like you to do? Diversify your skill set by ogling watches you'll never be able to…

By Cooper Fleishman
expensive-watches-new
Home
Xtend & Climb Telescoping Ladder

When you can't even reach your track lighting to change a bulb, well, you feel like less of a man. Extend your reach confidently with the Xtend & Climb Telescoping Ladder and never come up short again when doing work around the house. This cleverly compact ladder fits in a…

By Cool Material Guest
Xtend-Climb-Telescoping-Ladder
Clothing
Aether Stormy Total Eclipse Jacket

Your instincts in the 6th grade were right—too many layers DO make you look like a total dweeb. But that doesn't mean you have to catch your death in order to look cool. The Aether Stormy Total Eclipse Jacket fights off wind and rain without any added bulk. Although fitted,…

By Cool Material Guest
Aether-Stormy-Total-Eclipse-Jacket