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Tools
Build the Perfect Bonfire with the Best Gear for the Great Outdoors

Build the Perfect Bonfire with the Best Gear for the Great Outdoors

From the right axe to the perfect sipping whiskey and a proper outdoor speaker, a night under the stars awaits.

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What We're Buying
Black Book: 12 Products Our Editors Loved in September 2026
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partner
Is Williamsburg the Most Underrated Golf Destination in America?
Our Picks

Featured Stories

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

The Future of Bourbon Is Behind This Door The Future of Bourbon Is Behind This Door
Lifestyle
The Future of Bourbon Is Behind This Door

Bourbon has spent the last decade getting bigger, older, and more expensive. What happens next?

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival
By Lanny Fuller
5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back
By Cool Material
The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

The Future of Bourbon Is Behind This Door
The Future of Bourbon Is Behind This Door
Lifestyle
The Future of Bourbon Is Behind This Door

Bourbon has spent the last decade getting bigger, older, and more expensive. What happens next?

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival

Bourbon has never been bigger. And somehow, it still has secrets.

5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back

Hosting is a laborious and often thankless task. Be a better house guest with one of these gifts that go beyond the cliché bottle of wine.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

Puerto Vallarta Beyond the Beach: A Journey Through Art & Culture

The Cool Material 2026 Fall Style Guide
The Cool Material 2026 Fall Style Guide
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What We're Buying
What We're Buying

The Cool Material 2026 Fall Style Guide

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3
Partner
Partner

How to Serve Great Cocktails Without Missing Your Own Party

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4
What We're Buying
What We're Buying

A Better Way to Bring the Shade

My Blind Date With Victoria at the Presidents Cup
My Blind Date With Victoria at the Presidents Cup
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Lifestyle
Lifestyle

My Blind Date With Victoria at the Presidents Cup

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
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Watches
Watches

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
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Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Finding Nature and Nurture in Puerto Vallarta
Finding Nature and Nurture in Puerto Vallarta
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Travel
Travel

Finding Nature and Nurture in Puerto Vallarta

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

From Our Partners

The Latest

Accessories
Tumi Alpha Bravo

The latest thing from Tumi drops the black tie style and picks up a look (and price tag) that's more appealing to casual travelers. The Tumi Alpha Bravo collection maintains the same standard in strong ballistic nylon while sporting a less structured laid back style. Right now the collection features…

By Cool Material Guest
Tumi-Alpha-Bravo
Gear
LaGana Vietnam Tactical Tomahawk

How do you know this is a quality tactical axe? Because this axe sets the standard for tactical axes. The United States military has been using the LaGana Vietnam Tactical Tomahawk since the Vietnam War. Since modernized, it's created from a solid piece of 01 carbon steel. The slight oval…

By Cool Material Guest
LaGana-Vietnam-Tactical-Tomahawk
Food
Sign Language Flask

We've always thought it might be useful to learn at least a little bit of sign language... starting with the basics like "Hi, how are you?" and working up to "What's Seth MacFarlane like?" (In case we ever met Marlee Matlin). The Sign Language Flask gets you started on learning…

By Cool Material Guest
Sign-Language-Flask
Audio
Tunebug Shake Portable Speaker

When you're listening to your favorite playlist while biking through town or snowboarding down a mountain path, it's easy to forget that not being able to hear your surroundings is dangerous. (Not to mention, those damn earbuds always seem to fall out) The Tunebug Shake Portable Speaker keeps you connected…

By Cool Material Guest
Tunebug-Shake-Portable-Bike-Speaker
Entertainment
The Men’s Health Big Book of Exercises

Sometimes it seems like the only workout tips out there are designed to help women get tighter buns. Not that we're complaining exactly, but what about us? The Men's Health Big Book of Exercises: Four Weeks to a Leaner, Stronger, More Muscular YOU! covers how to add inches to your…

By Cool Material Guest
The-Mens-Health-Big-Book-of-Exercises