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What We're Buying
Where Broken Guitar Strings Get a Second Act

Where Broken Guitar Strings Get a Second Act

Inside FRET12, the Chicago shop turning rock ’n’ roll culture into clothes, art, live sessions, beer, and more.

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Travel
The Case for Nashville as Your Next Golf Getaway
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partner
The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy
Our Picks

Featured Stories

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partner
The $1,200 Sneaker Giveaway ​

Win a pair of handcrafted Crown Northampton Yardley GAT sneakers, a matching cardholder, and a handmade shoe tree.

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

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What We're Buying
7 Essentials from Filson’s Warm-Weather Shop
By Cool Material
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Lifestyle
The Anti-Algorithm Guide to Discovering New Music
By Cool Material
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partner
The $1,200 Sneaker Giveaway ​

Win a pair of handcrafted Crown Northampton Yardley GAT sneakers, a matching cardholder, and a handmade shoe tree.

The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

1
What We're Buying
7 Essentials from Filson’s Warm-Weather Shop

For the beach, the lake, the trail, and wherever you like disappearing to on summer weekends.

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Lifestyle
The Anti-Algorithm Guide to Discovering New Music

Streaming made music infinite. Which made discovery harder. Here’s how we’re finding our way back.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

America’s Most Historic Golf Trip

The Cool Shop
The Cool Shop
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What We're Buying
What We're Buying

The Cool Shop

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

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Sports
Sports

The Best New Gear From Nike This Week

The Cool Shop
The Cool Shop
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What We're Buying
What We're Buying

The Cool Shop

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

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Travel
Travel

The Luxury Lover’s Guide to Puerto Vallarta

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What We're Buying
What We're Buying

The Nike Chapter of My Summer Story

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Travel
Travel

The Hotel Redefining Charleston Charm

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Lifestyle
Lifestyle

Wild Turkey’s New ‘Cheesy Gold Foil’ Release Is a Tribute To a Collector’s Classic

From Our Partners

The Latest

Accessories
PF Flyers Bob Cousy Lo Top

In the 1950s, famed basketball legend Bob Cousy started rocking all American PF Flyer lo tops. PF Flyer just revived the classic with enough retro excellence to make us question our hatred of the beta format. The new PF Flyers Bob Cousy Lo Tops, so named for the aforementioned bball…

By Cooper Fleishman
pf-flyers-cousy
Fashion
Automatic Maratac Pilot Watch

The difference between an automatic watch and an electronic watch is like the difference between automatic and stick transmissions. They're both acceptable in the eyes of the general public, but one is inherently cooler. In the case of watches, automatic is the way to go. If this Automatic Maratac Pilot…

By Cooper Fleishman
maratac-pilot-watch
Drinks
Mr. T Tea For One

Sometimes the clashing of diverse worlds creates a sort of magnificent (read: hilarious) byproduct.  Normally a guy who wears more gold around his neck than an Atlantic City craps player wouldn't be the sort to sit down to afternoon tea with tiny cucumber sandwiches and scones, but this Tea For One set…

By Mike Newman
mr-t-tea
Entertainment
Paraphernalia: Matthew Waldman of Nooka

Welcome to the second installment of Paraphernalia, a profile of the men and the gear behind some of our favorite brands. Each month, we’re taking you behind the curtain to get a glimpse into what made these brands what they are today – and the essentials that helped them get…

By Cooper Fleishman
matthew-waldman-nooka-hdr
Food
The Original Maine Lobster Kit

Normally we'd turn to J. Crew for everything to wear to a beachfront clambake:  Faded khaki shorts, a crisp white polo and a distressed leather belt we'd hope to have undone by some 10 in a sundress at the end of the night.  The classic clothier wouldn't normally be the place we'd turn…

By Mike Newman
j-crew-maine-lobster-kit