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Watches
What It’s Like to Wear an $85,000 Watch

What It’s Like to Wear an $85,000 Watch

I spent some wrist time with the Ulysse Nardin Freak ONE Gold, a wonderfully strange feat of watchmaking with no dial, hands or crown.

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Travel
The Case for Nashville as Your Next Golf Getaway
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partner
The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy
Our Picks

Featured Stories

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partner
The $1,200 Sneaker Giveaway ​

Win a pair of handcrafted Crown Northampton Yardley GAT sneakers, a matching cardholder, and a handmade shoe tree.

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

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What We're Buying
7 Essentials from Filson’s Warm-Weather Shop
By Cool Material
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Lifestyle
The Anti-Algorithm Guide to Discovering New Music
By Cool Material
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partner
The $1,200 Sneaker Giveaway ​

Win a pair of handcrafted Crown Northampton Yardley GAT sneakers, a matching cardholder, and a handmade shoe tree.

The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

1
What We're Buying
7 Essentials from Filson’s Warm-Weather Shop

For the beach, the lake, the trail, and wherever you like disappearing to on summer weekends.

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Lifestyle
The Anti-Algorithm Guide to Discovering New Music

Streaming made music infinite. Which made discovery harder. Here’s how we’re finding our way back.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

America’s Most Historic Golf Trip

The Cool Shop
The Cool Shop
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What We're Buying
What We're Buying

The Cool Shop

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3
What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

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4
Sports
Sports

The Best New Gear From Nike This Week

The Cool Shop
The Cool Shop
5
What We're Buying
What We're Buying

The Cool Shop

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

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Travel
Travel

The Luxury Lover’s Guide to Puerto Vallarta

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What We're Buying
What We're Buying

The Nike Chapter of My Summer Story

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9
Travel
Travel

The Hotel Redefining Charleston Charm

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10
Lifestyle
Lifestyle

Wild Turkey’s New ‘Cheesy Gold Foil’ Release Is a Tribute To a Collector’s Classic

From Our Partners

The Latest

Entertainment
A Clockwork Orange – Anniversary Edition

If we were to list the movies we thought were better than their literary counterparts, the list would be three items long: Psycho, Blade Runner and A Clockwork Orange. The first two already have "Anniversary Editions" that made it to Blu-Ray and now A Clockwork Orange does as well. The…

By Cooper Fleishman
clockwork-orange-blu-ray
Clothing
To A Tee: 5boro Skateboards

Even if your feet have never been planted on a board, you should be able to appreciate the look of 5Boro's tees. The brand embodies the heart and soul of NYC skateboarding, and has the distinct honor of being the longest continuously-running, independently owned-and-operated skateboard company in the city's history.…

By BSacco
t-a-t-5boro
Accessories
Forestbound Duffel Bag

Taking one item and turning it into another, more useful item probably isn't anything new to you. It's how plumbing hose and a funnel became a beer bong. How macaroni pieces and Elmer's glue became art. Scrap plywood and 2x4 became a bike shelf. Now, it's how a vintage, worn-in…

By Cooper Fleishman
duffle-bag
Drinks
The Hungover Cookbook

Trying to get over a hangover is like trying to get rid of the hiccups - everyone has a cure and none of them work.  Forget trying to drink upside down from the water-fountain for the hiccups and forget black coffee injected into your veins for a hangover.  The best course of action…

By Mike Newman
hungover-cookbook
Gear
Maki Longboards

It's almost that time of year when the term "beach weather" starts slipping into every network weatherman's vocabulary.  As his or her hand glides across a screen of five straight Ray-Ban rocking suns we start thinking about ways to get a week off from work and get outdoors.  One of the first things…

By Mike Newman
maki-boards