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Watches
What It’s Like to Wear an $85,000 Watch

What It’s Like to Wear an $85,000 Watch

I spent some wrist time with the Ulysse Nardin Freak ONE Gold, a wonderfully strange feat of watchmaking with no dial, hands or crown.

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Travel
The Case for Nashville as Your Next Golf Getaway
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partner
The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy
Our Picks

Featured Stories

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partner
The $1,200 Sneaker Giveaway ​

Win a pair of handcrafted Crown Northampton Yardley GAT sneakers, a matching cardholder, and a handmade shoe tree.

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

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What We're Buying
7 Essentials from Filson’s Warm-Weather Shop
By Cool Material
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Lifestyle
The Anti-Algorithm Guide to Discovering New Music
By Cool Material
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partner
The $1,200 Sneaker Giveaway ​

Win a pair of handcrafted Crown Northampton Yardley GAT sneakers, a matching cardholder, and a handmade shoe tree.

The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

1
What We're Buying
7 Essentials from Filson’s Warm-Weather Shop

For the beach, the lake, the trail, and wherever you like disappearing to on summer weekends.

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Lifestyle
The Anti-Algorithm Guide to Discovering New Music

Streaming made music infinite. Which made discovery harder. Here’s how we’re finding our way back.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

America’s Most Historic Golf Trip

The Cool Shop
The Cool Shop
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What We're Buying
What We're Buying

The Cool Shop

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3
What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

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Sports
Sports

The Best New Gear From Nike This Week

The Cool Shop
The Cool Shop
5
What We're Buying
What We're Buying

The Cool Shop

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

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Travel
Travel

The Luxury Lover’s Guide to Puerto Vallarta

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What We're Buying
What We're Buying

The Nike Chapter of My Summer Story

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9
Travel
Travel

The Hotel Redefining Charleston Charm

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10
Lifestyle
Lifestyle

Wild Turkey’s New ‘Cheesy Gold Foil’ Release Is a Tribute To a Collector’s Classic

From Our Partners

The Latest

Audio
Sonos Play:3 Wireless Music System

iPods and iPhones and Androids and computer hard drives can keep expanding in size until the end of life as we know it, but until they stop releasing Greatest Hits collections by Queen, we're going to keep filling the space. We're all media pack rats. It doesn't matter if you…

By Cooper Fleishman
Sonos-Play-3-Wireless-Music-System
Accessories
The Walart

We'll preface this by saying 3 of the wallets in this collection will require you to have some guts to whip out at your local grocery store. We'll also guess those are the 3 you'll want most. The Walart is both a wallet and a piece of art and the easiest…

By Mike Newman
The-Walart
Audio
Roku 2 Media Streamer

Be completely honest here people, if you still pay for cable TV you only do it to get your sports fix (potentially to host a Super Bowl party) and watch Food Network with the lady (we secretly watch it even when she's not around.) Between Netflix and Hulu, the mobile…

By Cooper Fleishman
Roku-2 Media-Streamer
Accessories
Studio Manhattan Wallets

It's true that if you can make it in New York, you can make it anywhere. From coming to appreciate the urine soaked smell of the subway system to figuring out how to turn your kitchen into an office and living room as well as a place to eat, it's…

By Mike Newman
Studio-Manhattan-Wallets
Transportation
Hiplok Wearable Bike Locks

It should come as no surprise that we love bikes. Fixies, hybrids, mountain bikes, it doesn't matter because there's no feeling quite like the feeling you get when you're on two wheels barreling through traffic or down a mountain. The fact that we want to take our bike everywhere is…

By Cooper Fleishman
Hiplok-Wearable-Bike-Locks