Skip to Content
Gear
Tech
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe
Lifestyle
1

WhistlePig’s The Boss Hog XII: Feather & Flame Is a Deliciously Unconventional Rye Whiskey

Another winning release in the exclusive Boss Hog lineup.

1
Holiday
The Cool Material 2025 Holiday Gift Guides
1
partner
The Watch That Proves Toughness Has Always Been a Kind of Elegance
Our Picks

Featured Stories

1
Sports
The Best New Gear From Nike This Week

Pack your bags...

1
partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)

You don’t need a rare hookup to gift a piece of bourbon history.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery
By Travis Haley
1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It
By Lola Méndez
1
Sports
The Best New Gear From Nike This Week

Pack your bags...

1
partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)

You don’t need a rare hookup to gift a piece of bourbon history.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery

Check out our CM product review of the hottest product in wellness right now: the Nike x Hyperice HyperBoot. Spoiler alert -- it’s a gamechanger!

1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It

They've explored 10,000 miles together. Here are their essentials.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

1
1
Partner
Partner

Feeling the Burn

1
2
Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
3
Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

1
4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

1
5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

1
6
Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
7
Features
Features

50 Books Every Man Should Read Before He’s 50

1
8
Sports
Sports

The Best New Gear From Nike This Week

1
9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

1
10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Entertainment
Girls With Guns: An Appreciation of This Action-Packed Movie Genre

Action cinema’s “girls with guns” subgenre seems an unlikely source of prestige, going by name alone, and the bodies that arbitrate movies’ cultural value - the Academy of Motion Picture Arts and Sciences, for instance - seem to agree. Institutions like AMPAS rarely honor action films of any sort, save…

By Andy Crump
Girls-With-Guns
Home
Dyson 360 Vis Nav Robot Vacuum

Robot vacuum cleaners are available everywhere, but Dyson hasn't made one until now. The 360 Vis Nav is the brand's first robot vacuum, and it might just dethrone the Roomba. Dyson claims it will be the most powerful robot vacuum available with twice the power of the nearest competition. It…

By Amos Kwon
Vis-Nav-5
Drinks
Jim Beam Just Launched Another New Series of Limited Whiskeys Under the Hardin Creek’s Line

As any serious whiskey drinker knows, the barrel, location, and years it ages are almost as important as the distillate that goes in at the beginning of the process. While we're not huge fans of the basic offerings that come from the James B. Beam Distilling Co.--except when it comes…

By Cooper Fleishman
Hardin-1
Clothing
lululemon Used All Their Athleisure Experience to Make the Best Golf Apparel Out There

Whether you're working out, want to look like it or just want performance athleisure apparel, there's no brand more renowned than lululemon because they always combine performance features with best-in-class looks. This is especially true with lululemon's latest foray into the world of gold apparel. Performance fabric and custom fits…

By Pat McLaughlin
2023_04_14_Lululemon_Day24171_r_mr
Fashion
Talidara’s Heiwa Watch Adds the Perfect Amount of Flash to Any Outfit

Finding a watch that adds just the right amount of color and contrast to an outfit can be difficult... but it doesn't have to be with Talidara's Heiwa. The geometric watch features a contrasting red and white case with a decorative face and super lume luminous pigment on the hands.…

By Pat McLaughlin
first