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What We're Buying
It’s Time to Upgrade Your Gas Station Lighter

It’s Time to Upgrade Your Gas Station Lighter

These 5 lighters turn a disposable necessity into a piece of EDC you’ll actually want to carry.

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Travel
The Case for Nashville as Your Next Golf Getaway
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Travel
Puerto Vallarta Beyond the Beach: A Journey Through Art & Culture
Our Picks

Featured Stories

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partner
We Found the Good Stuff

Our latest favorites for your closet, home, wrist, and everywhere else.

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Watches
Black Book: 14 Products Our Editors Loved in July 2026

The products our editors have been obsessed with in July 2026.

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What We're Buying
7 Essentials from Filson’s Warm-Weather Shop
By Cool Material
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Lifestyle
The Anti-Algorithm Guide to Discovering New Music
By Cool Material
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partner
We Found the Good Stuff

Our latest favorites for your closet, home, wrist, and everywhere else.

1
Watches
Black Book: 14 Products Our Editors Loved in July 2026

The products our editors have been obsessed with in July 2026.

1
What We're Buying
7 Essentials from Filson’s Warm-Weather Shop

For the beach, the lake, the trail, and wherever you like disappearing to on summer weekends.

1
Lifestyle
The Anti-Algorithm Guide to Discovering New Music

Streaming made music infinite. Which made discovery harder. Here’s how we’re finding our way back.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

America’s Most Historic Golf Trip

The Cool Shop
The Cool Shop
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What We're Buying
What We're Buying

The Cool Shop

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

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Sports
Sports

The Best New Gear From Nike This Week

The Cool Shop
The Cool Shop
5
What We're Buying
What We're Buying

The Cool Shop

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

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Travel
Travel

The Luxury Lover’s Guide to Puerto Vallarta

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What We're Buying
What We're Buying

The Nike Chapter of My Summer Story

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Travel
Travel

The Hotel Redefining Charleston Charm

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Lifestyle
Lifestyle

Wild Turkey’s New ‘Cheesy Gold Foil’ Release Is a Tribute To a Collector’s Classic

From Our Partners

The Latest

Videos
Cool Material’s Day at the Track

Some things in life defy logic, and words: Kate Upton, turkey bacon, the beer boot and everything you're about to see in this video. For an afternoon, Imagine Lifestyles handed over the reins to their supercar stable to a few lucky people. If there wasn't photographic evidence of the Ferrari,…

By Cooper Fleishman
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Gear
LifeStraw

If you're lost in the great outdoors and in desperate need of a drink, your closest source of water is both your best friend and your worst enemy. It's your worst enemy if you plan on drinking it straight (we live in Jersey, we almost swallowed a gun once), but…

By Mike Newman
LifeStraw-1
Transportation
BodyFloat Bike Suspension Seat Post

In case you haven't figured it out by looking at the picture, BodyFloat is a replacement bike seat post that doubles as a suspension system. The patent-pending design utilizes dual spring parallelogram science something or other (kind of looks like the alien legs from "The Arrival") to basically remove you…

By Cooper Fleishman
BodyFloat-Bike-Suspension-Seat-Post
Videos
No Place Like Home

We can't say we've ever been inspired by anything Wizard of Oz related--except for combining Dark Side while partying "recreationally"--but this is a pretty awesome inspired by product. Walking a mile in someone else's shoes doesn't normally mean you can get directions to their house, but artistic Dominic Wilcox thinks…

By Cooper Fleishman
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Fashion
Campfire Cologne

Do you begin your morning with a spritz of something that has hints of lemon, sunshine and various pantry staples in it? Stop. Start smelling like a man. Campfire Cologne will start your day off with the fresh scent of a camping trip (and possibly a burned down house). There's…

By Mike Newman
Campfire-Cologne-1