Skip to Content
Gear
Tech
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe
Watches
1

The 1970 Classic Just Got a 2025 Upgrade

Bulova brings back the Super Seville. With vintage charm and cutting-edge precision.

1
Holiday
The Cool Material 2025 Holiday Gift Guides
1
partner
Bowl Season Gear by Nike
Our Picks

Featured Stories

1
Sports
The Best New Gear From Nike This Week

It's a Jordan Christmas miracle!

1
partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)

You don’t need a rare hookup to gift a piece of bourbon history.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery
By Travis Haley
1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It
By Lola Méndez
1
Sports
The Best New Gear From Nike This Week

It's a Jordan Christmas miracle!

1
partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)

You don’t need a rare hookup to gift a piece of bourbon history.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery

Check out our CM product review of the hottest product in wellness right now: the Nike x Hyperice HyperBoot. Spoiler alert -- it’s a gamechanger!

1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It

They've explored 10,000 miles together. Here are their essentials.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

1
1
Partner
Partner

Feeling the Burn

1
2
Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
3
Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

1
4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

1
5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

1
6
Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
7
Features
Features

50 Books Every Man Should Read Before He’s 50

1
8
Sports
Sports

The Best New Gear From Nike This Week

1
9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

1
10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Features
The 8 Best Beard Trimmers To Keep Your Facial Hair in Check

Grooming and maintaining a beard is no easy feat. It takes time, patience, and the right tools to keep your facial hair in check.

By Cool Material
8-Best-Beard-Trimmers
Fashion
Ralph Lauren × Revolution & The Rake “Snow Beach Bear Watch”

Step into the world where fashion, music, and iconic style collide with the Ralph Lauren × Revolution & The Rake “Snow Beach Bear Watch.” This special edition timepiece is a nod to a legendary moment in hip-hop history when Raekwon from the Wu-Tang Clan inadvertently transformed Ralph Lauren into a…

By John A. Paradiso
Beach-Bear-6
Misc
Godfrey Mighty G Electric Pontoon Boat

Introducing Godfrey's Mighty G pontoon boats—a versatile aquatic marvel that seamlessly blends cruising and fishing. These watercraft redefine adaptability with configurations catering to every boater's desires, whether it's leisurely cruises or casting lines. Opt for the Mighty G Cruise, boasting expansive bow seats and convertible side lounges for sun-soaked relaxation.…

By John A. Paradiso
Pontoon-6
Link Roundups
Tuesday Link Roundup

The web is a vast place best explored with a little guidance. Every day we curate a small collection of links worthy of your time, meaning you can skip the wandering and get right to the good stuff.

By John A. Paradiso
Cosmodern-IG
Clothing
It’s Time to Wear More Tweed (the Right Way)

What do you think of when you think of tweed? For many, tweed is still considered a stuffy fabric, something best relegated to Sherlock Holmes or a character in Downton Abbey. While often misunderstood, tweed is an incredibly versatile fabric that doesn’t have to look--or feel--like a costume when worn.…

By Brett Braley
It’s-time-to-wear-more-tweed-(-the-right-way-)