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What We're Buying
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Our Favorite Finds From Bespoke Post’s Fourth of July Sale

Up to 50% off. These are the pieces we'd grab before they're gone.

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Lifestyle
The Golf Round That Built a Bourbon Empire
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partner
The Rise of Prediction Culture
Our Picks

Featured Stories

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Travel
Your One-Bag Weekend Getaway Packing Guide

Cover all the bases with versatile selections for your EDC, your outdoor kit, and some R&R afterwards.

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What We're Buying
Bring the Soundtrack With You This Summer

The best outdoor portable speakers for beach trips, lake weekends, backyard hangs, and every adventure that calls for a little music.

1
Lifestyle
The Anti-Algorithm Guide to Discovering New Music
By Cool Material
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Features
The Color Combos I’m Wearing a Lot Right Now
By Lanny Fuller
1
Travel
Your One-Bag Weekend Getaway Packing Guide

Cover all the bases with versatile selections for your EDC, your outdoor kit, and some R&R afterwards.

1
What We're Buying
Bring the Soundtrack With You This Summer

The best outdoor portable speakers for beach trips, lake weekends, backyard hangs, and every adventure that calls for a little music.

1
Lifestyle
The Anti-Algorithm Guide to Discovering New Music

Streaming made music infinite. Which made discovery harder. Here’s how we’re finding our way back.

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Features
The Color Combos I’m Wearing a Lot Right Now

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Partner
Partner

Feeling the Burn

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Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
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Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

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Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

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Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

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Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
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Features
Features

50 Books Every Man Should Read Before He’s 50

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Sports
Sports

The Best New Gear From Nike This Week

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Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

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Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Travel
A Bridge in Sweden Looks Like It Was Built from LEGO Bricks

Christo Guelov is an artist from Madrid who must have played with LEGO blocks when he was younger. Why? Well his latest installation looks like a real-life version of a toy bridge we must have built 100 times when we were kids. As part of the "Let's Color Gothenburg" project,…

By Mike Newman
Alvsborgsbron-bridge-lego
Misc
The First Look at Elon Musk’s Plan to Solve Traffic

About a year ago, fed up with traffic, Elon Musk tweeted about solving roadway congestion via a series of tunnels and tracks that shuttle your car past the backup. The Boring Company, as the project was dubbed, seemed too insane to be taken seriously. Then we remembered the man piloting…

By Mike Newman
First-Look-at-Elon-Musks-Plan-to-Solve-Traffic
Fashion
Paul Newman’s Rolex Daytona Is Officially the World’s Most Expensive Wristwatch

In the pantheon of well-known watches, Paul Newman's Rolex Daytona has always stood above the crowd. Now, the watch Newman wore every day for 15 years has some numbers to back that up. Paul Newman's Daytona sold for a whopping $17,752,500 (including buyer's premium) at auction this past week in…

By Mike Newman
Paul-Newmans-Rolex-Daytona-Is-Officially-the-Worlds-Most-Expensive-Wristwatch-1
Home
Brooklinen’s Luxe Hardcore Sheet Bundle Is Next-Level Luxury

Want to feel like you're sleeping in a five-star resort even when you're home? Pick up a set of silky smooth Brooklinen sheets. The Brooklinen Luxe Hardcore Sheet Bundle includes fitted and flat sheets, four pillowcases and a duvet cover in a 480 thread-count weave so soft you have to…

By Cooper Fleishman
Brooklinen-CM-IF1-10-30-17
Videos
‘The Normal People’ Takes You Inside the Race of Gentlemen

If you're an avid Cool Material reader, you're familiar with The Race of Gentlemen, an event held every year in Wildwood, New Jersey, in which guys and gals don old-timey outfits and race vintage bikes and cars up and down the beach. It's a sight to behold. If you've never been lucky…

By Mike Newman
Normal-People-Race-of-Gentlemen