Skip to Content
Gear
Tech
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe
Watches
1

Sheffield Revives a Classic: Crafting Quality, Technology, and Affordability Into Every Timepiece

The microbrand making watches the old-fashioned way. By overdelivering.

1
partner
The Winter Olympics, But Make It Wearable
1
partner
Good, Better, Bezel: How G-SHOCK’s G-STEEL Keeps Toughening Up Beauty
Our Picks

Featured Stories

1
partner
Bowl Season Gear by Nike

If you’re gearing up for the most wonderful, chaotic stretch of the college football calendar, start here.

1
Features
There’s Nothing Cool About Being Cold

Signature Innovation Group hid a flannel in this corduroy jacket.

1
Features
When a Dress Shoe Trend Turns Out to Be a Classic
By Beau Hayhoe
1
partner
The Winter Olympics, But Make It Wearable
By Cool Material
1
partner
Bowl Season Gear by Nike

If you’re gearing up for the most wonderful, chaotic stretch of the college football calendar, start here.

1
Features
There’s Nothing Cool About Being Cold

Signature Innovation Group hid a flannel in this corduroy jacket.

1
Features
When a Dress Shoe Trend Turns Out to Be a Classic

The monk strap’s journey from blog-era favorite to modern classic

1
partner
The Winter Olympics, But Make It Wearable

Nike’s cold-weather era is peaking, don’t miss out.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

1
1
Partner
Partner

Feeling the Burn

1
2
Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
3
Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

1
4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

1
5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

1
6
Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
7
Features
Features

50 Books Every Man Should Read Before He’s 50

1
8
Sports
Sports

The Best New Gear From Nike This Week

1
9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

1
10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Travel
Cliff Concept Boutique Hotel

Sometimes the accommodations can easily qualify as the destination, and in the case of the Cliff Concept Boutique Hotel, nothing could be truer. Dreamt up and rendered by Hayri Atak Architectural Design Studio in Istanbul, the hotel is actually meant to be built into a cliff, as opposed to a…

By Amos Kwon
Cliff-Concept-Boutique-Hotel-1
Travel
Airbus Bird of Prey Concept Airliner

The look of commercial airliners hasn't changed much even though the technology within has. This could all change if Airbus' new "Bird of Prey" concept airliner becomes a reality. High-mounted curved wings with individually-feathered wingtips, huge propellers, and a ruddered tail that looks like it was pulled off a giant…

By Amos Kwon
Airbus-Bird-of-Prey-Concept-Airliner
Transportation
Hennessey Performance Goliath 6×6 Chevrolet Silverado

Just in case you’ve been overcome with the desire to pull out the stump of a Sequoia tree, tow an aircraft carrier, or just make everyone else on the road wet themselves, Hennessey’s Silverado Goliath 6x6 has you covered. The base truck is a Chevy Silverado 1500 half-ton crew cab…

By Amos Kwon
Hennessey-Performance-Goliath-6×6-Chevrolet-Silverado-1
Home
Atelier Monolit Beach House Concept

Atelier Monolit is a Romanian creative studio that specializes in bringing seemingly impossible architectural projects to life. With its combination of an otherworldly environment, brutalist yet geometric design and mid century accoutrements, The Beach House is the perfect example of what the brand does. Who wouldn't want to stay in…

By Cooper Fleishman
Atelier-Monolit-Beach-House-Concept-1
Misc
‘Hi-Fi’ Explores the World of High-End Audio Design

Whether you want to read about countries, the universe, burgers, graphic design, bars or coffee, it's a fair bet that Phaidon has published at least one gorgeous coffee table book on the subject matter. Their collection is going to expand to the world of high-end audio design later this year…

By Cooper Fleishman
Hi-Fi-Explores-the-World-of-High-End-Audio-Design