Skip to Content
Gear
Tech
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe
Watches
1

Sheffield Revives a Classic: Crafting Quality, Technology, and Affordability Into Every Timepiece

The microbrand making watches the old-fashioned way. By overdelivering.

1
Lifestyle
A Better Way to Spend a Winter Night In
1
Lifestyle
Dry January Isn’t New. The Drinks Are, Though.
Our Picks

Featured Stories

1
partner
Bowl Season Gear by Nike

If you’re gearing up for the most wonderful, chaotic stretch of the college football calendar, start here.

1
Features
There’s Nothing Cool About Being Cold

Signature Innovation Group hid a flannel in this corduroy jacket.

1
Features
When a Dress Shoe Trend Turns Out to Be a Classic
By Beau Hayhoe
1
partner
The Winter Olympics, But Make It Wearable
By Cool Material
1
partner
Bowl Season Gear by Nike

If you’re gearing up for the most wonderful, chaotic stretch of the college football calendar, start here.

1
Features
There’s Nothing Cool About Being Cold

Signature Innovation Group hid a flannel in this corduroy jacket.

1
Features
When a Dress Shoe Trend Turns Out to Be a Classic

The monk strap’s journey from blog-era favorite to modern classic

1
partner
The Winter Olympics, But Make It Wearable

Nike’s cold-weather era is peaking, don’t miss out.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

1
1
Partner
Partner

Feeling the Burn

1
2
Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
3
Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

1
4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

1
5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

1
6
Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
7
Features
Features

50 Books Every Man Should Read Before He’s 50

1
8
Sports
Sports

The Best New Gear From Nike This Week

1
9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

1
10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Transportation
Royal Enfield Classic 500 Stealth Black Motorcycle

More than a century ago, Royal Enfield--under The Enfield Cycle Company Limited name--started manufacturing motorcycles. The brand went defunct a few models after the Second World War, but it has since been revived with a whole new line of engines and the bikes built around them. The Royal Enfield Classic…

By Cooper Fleishman
Royal-Enfield-Classic-500-Stealth-Black-Motorcycle-2
Misc
Apollo 11 Customs Forms

Short of maybe going to the DMV, there are few things we dread more than airport security and customs. We know we're only bringing back a few bottles of export-only Blanton's whiskey and Cantillon beer that it's perfectly legal to transport as long as it's properly declared, but it still…

By Cooper Fleishman
Apollo-11-Document-Shows-Astronauts-Have-to-Sign-Customs-Forms-1
Travel
Løvtag Tree House Hotel in Denmark

There are few things in life that will transport you back to your childhood as quickly as spending a night in a tree house. Thankfully for all of us, there are plenty of modern, grown up tree house hotels popping up all over the world--like the recently opened Løvtag Tree…

By Cooper Fleishman
Lovtag-Tree-House-Hotel-in-Denmark-1
Food
Underwater Wine Cellar

If you've spent any amount of time touring vineyards, tasting wine or just talking about the best use for grapes, you've undoubtedly heard about how important terroir is. Turns out that "complete natural environment" that terroir refers to also extends to the way the wine is aged once it's been…

By Cooper Fleishman
Edivo-Navis-Mysterium-Wine-Is-Aged-Underwater-2
Videos
Jeremy Mayer Typewriter Assemblage Sculptures

We know there's more than the world's fair share of artists out there who create original works from junk, but Jeremy Mayer stands out because his pieces are actually poetically beautiful in their exclusive use of old mechanical typewriter parts. Inspired from a very young age when he dismantled his…

By Amos Kwon
Jeremy-Mayer-Typewriter-Assemblage-Sculptures