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Lifestyle
The Most Refreshing Hop Waters, Ranked

The Most Refreshing Hop Waters, Ranked

Crack. Sip. Ahhhhhh.

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partner
Bowl Season Gear by Nike
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partner
Good, Better, Bezel: How G-SHOCK’s G-STEEL Keeps Toughening Up Beauty
Our Picks

Featured Stories

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Sports
The Best New Gear From Nike This Week

New year essentials.

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Holiday
The Cool Material 2025 Holiday Gift Guides

From style and home goods to EDC and food and drink, we rounded up the coolest gifts of the year.

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partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery
By Travis Haley
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Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It
By Lola Méndez
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Sports
The Best New Gear From Nike This Week

New year essentials.

1
Holiday
The Cool Material 2025 Holiday Gift Guides

From style and home goods to EDC and food and drink, we rounded up the coolest gifts of the year.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery

Check out our CM product review of the hottest product in wellness right now: the Nike x Hyperice HyperBoot. Spoiler alert -- it’s a gamechanger!

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Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It

They've explored 10,000 miles together. Here are their essentials.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Partner
Partner

Feeling the Burn

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Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
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Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

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Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

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Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

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Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
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Features
Features

50 Books Every Man Should Read Before He’s 50

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Sports
Sports

The Best New Gear From Nike This Week

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Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

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Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Accessories
Nike Waffle Racer

Yes, we are old enough to remember our beloved 1977 Nike Waffe Racer shoes. Man, did we love those. Now, Nike has brought them back in a glorious Battle Blue, University Blue and Amarillo colorway that's sure to get the attention these lifestyle/track shoes deserve. The simple silhouette remains, and…

By Amos Kwon
Nike-Waffle-Racer
Home
Kanye West’s Former SoHo Home Is on the Market

It should come as absolutely no surprise that musician, designer and all around mogul Kanye West shared an absolutely stunning dwelling with everyone's favorite Kardashian when they were living on Houston Street in SoHo. But even we were surprised to find out just how exceptional the space was when it…

By Cooper Fleishman
Kanye-West-Former-SoHo-Home-on-Market
Home
This Modern Yurt Combines the Best of Old School Housing with Current Construction

Cards on the table, we never really pictured ourselves as the type of people that would live in a yurt--despite the fact it's been a tried-and-true, spacious, and relied upon living dwelling for at least the past few thousand years. Our opinion changed when we came across the Do It…

By Cooper Fleishman
Modern-Yurt-Old-School-Current-Construction
Food
Gina Is a Smart Coffee Maker That Brews with All Your Favorite Methods

Whether it's cars, watches, travel adventures, clothing, wallets or interesting pieces of art, there are a lot of things we argue about in the Cool Material office. But inevitably, the most heated arguments always end up happening around drinks. As much as we'd love to argue the merits and demerits…

By Cooper Fleishman
Gina-Smart-Coffee-Maker-1
Transportation
Bugatti Is Building a $33,000 Car for Kids

With the likes of the La Voiture Noire, Veyron and Chiron, it's not uncommon for Bugatti to release gorgeous cars with a sticker price as crazy as they are fast. But the recently unveiled Bugatti Baby II is in a world of its own even for this brand. How did…

By Cooper Fleishman
Bugatti-33000-Car-for-Kids