Skip to Content
Gear
Tech
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe
Lifestyle
The Most Refreshing Hop Waters, Ranked

The Most Refreshing Hop Waters, Ranked

Crack. Sip. Ahhhhhh.

1
partner
Bowl Season Gear by Nike
1
partner
Good, Better, Bezel: How G-SHOCK’s G-STEEL Keeps Toughening Up Beauty
Our Picks

Featured Stories

1
Sports
The Best New Gear From Nike This Week

New year essentials.

1
Holiday
The Cool Material 2025 Holiday Gift Guides

From style and home goods to EDC and food and drink, we rounded up the coolest gifts of the year.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery
By Travis Haley
1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It
By Lola Méndez
1
Sports
The Best New Gear From Nike This Week

New year essentials.

1
Holiday
The Cool Material 2025 Holiday Gift Guides

From style and home goods to EDC and food and drink, we rounded up the coolest gifts of the year.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery

Check out our CM product review of the hottest product in wellness right now: the Nike x Hyperice HyperBoot. Spoiler alert -- it’s a gamechanger!

1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It

They've explored 10,000 miles together. Here are their essentials.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

1
1
Partner
Partner

Feeling the Burn

1
2
Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
3
Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

1
4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

1
5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

1
6
Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
7
Features
Features

50 Books Every Man Should Read Before He’s 50

1
8
Sports
Sports

The Best New Gear From Nike This Week

1
9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

1
10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Gear
adidas Capitano Soccer Balls

Despite being the most popular sport in the world, soccer--known by most of its 4 billion fans as football--never really developed the fan base it should have in the United States. adidas is increasing their commitment to the sport with a new line of balls decked out in graphics of…

By Cooper Fleishman
adidas-Capitano-Soccer-Balls
Accessories
adidas NMD R1 V2 FV9021

The new R1 V2 FV9021 from the adidas NMD line strikes a great balance between trendy style and athleticism. It's more of an evolution from the original R1 in that it keeps the same silhouette but adds more nuanced and modern details like a larger heel block that creeps higher…

By Amos Kwon
adidas-NMD-R1-V2-FV9021
Gear
The Olight S2R Baton II Flashlight Is Built for Your EDC

Olight makes some of the best EDC flashlights on the market. The S2R Baton II variable-output, side-switch LED flashlight is the perfect example of what the brand is known for. It packs a CW LED with a maximum output of 1,150 lumens, 135 meters throw, five brightness levels plus strobe…

By Cooper Fleishman
olight-cm-if1-11-11-2
Fashion
This Eye Gel Will Bring Your Face Back to Life

Want to see a better-looking version of yourself staring back at you in the mirror? Face off against the damage done by stress, sun exposure, poor sleep habits or too many drinks with Port Products Marine Layer® Under Eye Recovery Gel. This lightweight, fast-absorbing gel, packed with potent red algae…

By Cooper Fleishman
PortProducts-CM-SP-11-11
Food
Air Co. Is Turning Excess Carbon into Vodka

We've covered a lot of unique, unconventional and some might say crazy spirits over the years, but never anything like the vodka that Air Co. is currently producing in Brooklyn. Air Co. is using a multi-ton conversion reactor and some futuristic technology to capture excess carbon from the air and…

By Cooper Fleishman
Air-Co-Vodka