Skip to Content
Gear
Tech
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe
Lifestyle
1

WhistlePig’s The Boss Hog XII: Feather & Flame Is a Deliciously Unconventional Rye Whiskey

Another winning release in the exclusive Boss Hog lineup.

1
Holiday
The Cool Material 2025 Holiday Gift Guides
1
partner
The Watch That Proves Toughness Has Always Been a Kind of Elegance
Our Picks

Featured Stories

1
Sports
The Best New Gear From Nike This Week

Pack your bags...

1
partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)

You don’t need a rare hookup to gift a piece of bourbon history.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery
By Travis Haley
1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It
By Lola Méndez
1
Sports
The Best New Gear From Nike This Week

Pack your bags...

1
partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)

You don’t need a rare hookup to gift a piece of bourbon history.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery

Check out our CM product review of the hottest product in wellness right now: the Nike x Hyperice HyperBoot. Spoiler alert -- it’s a gamechanger!

1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It

They've explored 10,000 miles together. Here are their essentials.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

1
1
Partner
Partner

Feeling the Burn

1
2
Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
3
Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

1
4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

1
5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

1
6
Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
7
Features
Features

50 Books Every Man Should Read Before He’s 50

1
8
Sports
Sports

The Best New Gear From Nike This Week

1
9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

1
10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Fashion
2020 Tag Heuer Monaco

The legendary square racing-themed Tag just got updated by the iconic brand Steve McQueen loved so much. It finally gets a real stainless steel bracelet after 20 years, and it's a beaut. The brushed and polished links match the watch's perfect chunkiness and terminate at a folding butterfly clasp with…

By Amos Kwon
2020-Tag-Heuer-Monaco-1
Accessories
adidas Supergrip

Who says you can't wear white after Labor Day, especially when it's on the new Supergrip sneakers. The original Supergrip is a classic, and the new classic eschews the full gum midsole and outsole with a partial gum toe cap and a textured rubber sole that's court-ready. The full grain…

By Amos Kwon
adidas-Supergrip-1
Transportation
296-Horsepower Volkswagen Golf GTI Club Sport

Both the VW Golf GTI and the Golf R will be the only remaining hatchbacks from the brand in 2021, but that doesn't stop VW from making a special Volkswagen Golf GTI Clubsport that's even sharper and more adroit in the twisties than the other brothers. Engineers have tweaked just…

By Amos Kwon
296-Horsepower-Volkswagen-GTI-Club-Sport-1
Misc
‘Ready Player Two’ Is the Follow-up Book You’ve Been Waiting For

Ernest Cline's Ready Player One was a nostalgia-fueled, video game forward, literary powerhouse that harkened back to everything we grew up loving. In addition to being one of the 20 best books from the last decade, it was also one of the movies we're most excited about a few years…

By Cooper Fleishman
Ready-Player-Two
Phones
The New Apple iPhone 12 Models Have Finally Been Revealed

As part of the recent Apple keynote, the brand finally revealed the specs on all four of the new iPhone 12 models. As expected, it's all a little confusing. All of the phones are 5G capable, powered by the A14 Bionic chip and feature and all-new design with ceramic shield.…

By Cooper Fleishman
New-Apple-iPhone-12-Models-Have-Finally-Been-Revealed-1