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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

The Coolest Father’s Day Gifts of 2026
Fashion
The Coolest Father’s Day Gifts of 2026
By Cool Material
1
Fashion
An Ode To Kapital, One of the Coolest Brands in Japanese Menswear

On a recent visit to Tokyo, I fell in love with the cult-favorite label.

By Beau Hayhoe
1
Fashion
The $95 Sneakers Your Fashion Friends Will Ask You About

The retro-inspired runners that got us out of a style rut.

By Cool Material
1
Fashion
Black Book: 10 Products Our Editors Loved in April 2026

The products our editors have been obsessed with in April 2026.

By Cool Material
Clothing
YMC Multi Pocket Jacket

MacGyver meets T-Pain is really the only to describe the YMC Multi Pocket Jacket. This lightly padded, elasticated (yes, apparently this is a word), hooded nylon jacket has pockets to hold everything you need to: be on boat, fight zombies, disarm nuclear bombs, autotune top 40 hits,  prove the legitimacy…

By Cooper Fleishman
ymc-multi-pocket-jacket
Fashion
Diesel Sandstorm Watches

Today's lesson in how to write marketing copy to make your product sound f'ing amazing comes to you from the good people at Diesel. Their two new Sandstorm Watches (DZ1349 and DZ1350) have descriptions that start exactly the same. "Sandstorm. It's a steel mesh throwdown cased in strong lines and…

By Cooper Fleishman
diesel-watches-sandstorm
Accessories
Helm Bag

While Helm is known for their shoes, we were grabbed by their bags. Initially designed to carry aforementioned shoes, they're definitely diminutive compared to your average bag but by no means do they deserve disrespect. And while they may look like the bastard offspring of a weekend duffel and a…

By Wylie Overstreet
helm_bags
Clothing
Slix Closer Boxer Briefs

We're going to take a break from all of the iPad stuff, gadgets, and generally cool material to talk about something near and dear to us: our junk. When it comes to storing your goods you used to be limited to the male equivalent of granny panties, boxers, and the…

By Cooper Fleishman
Amanda-slix
Accessories
Utili-Key 6-in-1 Tool

Imagine that you're in a life-or death situation against the clock where you need to unscrew something, cut something, saw something, unscrew something else, repair a set of eyeglasses, and open a bottle of beer. Disregarding how absurd this situation would be, the Utili-Key would be all you need to…

By Wylie Overstreet
utili-key-6-in-1-tool