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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

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Fashion
An Ode To Kapital, One of the Coolest Brands in Japanese Menswear

On a recent visit to Tokyo, I fell in love with the cult-favorite label.

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Fashion
The $95 Sneakers Your Fashion Friends Will Ask You About

The retro-inspired runners that got us out of a style rut.

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Fashion
Black Book: 10 Products Our Editors Loved in April 2026

The products our editors have been obsessed with in April 2026.

Denim Primer

This is a Gillette sponsored article that offers quick and useful tips on buying better quality jeans. (Thanks Gillette!) If you're not naked and you're not at work, you're probably in jeans. When faced with pants-mandatory situations, jeans are the go-to solution for guys everywhere. Guys and denim go together…

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Incase Ari Marcopoulous Camera Bag

Ari Marcopoulos may have a horrible golf swing, but the one time assistant to Warhol knows a shitload about cameras. Which is why Incase tapped him to design his own camera bag for them. The "Ari" is essentially the only camera bag you will ever need (unless you own a…

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Nike NSW Pinnacle Collection Hoodie

For our money, there is only one thing - other than a woman - that we want caressing our torso, a hoodie. You don't put on a suit to watch football unless you're Barney Stinson. While you might not even put real pants on, it's getting to be that time…

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Betabrand Cornucopia Bag

Tell us if this rings a bell. You mosey on down to the grocers. You see that they've got ribeyes on sale. Tremendous. You grab two, and why not some veggies to throw on the grill, and of course a six-pack of... nothing. Turns out that little canvas bag you…

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Lat56 RAT-PAK Garment Bag

We know, we thought the same thing too. At first glance, this is obviously one of those cases assassins flip open on a roof, pull out the parts to a high-tech rifle, assemble it, and take aim at some sap who pissed off the wrong peeps. But you'd be wrong,…

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