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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

1
Fashion
An Ode To Kapital, One of the Coolest Brands in Japanese Menswear
By Beau Hayhoe
1
Fashion
The $95 Sneakers Your Fashion Friends Will Ask You About

The retro-inspired runners that got us out of a style rut.

By Cool Material
1
Fashion
Black Book: 10 Products Our Editors Loved in April 2026

The products our editors have been obsessed with in April 2026.

By Cool Material
1
Fashion
Why The Field Watch Is The Ultimate Spring Watch

The military classic is a remarkable addition to your EDC this season, and these are a few of our favorites.

By Beau Hayhoe
Fashion
Seagull 1963 Air Force Chronograph

History repeating itself was never really a lesson we paid much attention to. If we had, we probably wouldn't keep walking down the raccoon eyed, blond hair woman path, but that's not the point. The point is, historically, there are things you should be mindful of - like watches... specifically…

By Cooper Fleishman
seagull-a-f-watch
Clothing
To A Tee: Your Eyes Lie

Your Eyes Lie is a UK shop with a collection of men's tees that feature alternative designs and subject matter...to say the least. It's their shirt-as-canvas appeal that sets the selection apart from the usual suspects (humor, typography, and more humor). The shop's bio explains that they're "about London and…

By BSacco
t-a-t-youreyeslie
Fashion
MWC MKVI Mil-Spec Army Watch

Drawing on historically significant items for design cues is nothing new. It helped Detroit get back on their feet and continues to be a recurring theme in industrial design. It would only make sense then that some of that vintage revival love got applied to man's favorite accessory - the…

By Cooper Fleishman
MWC-MKVI_L1
Clothing
To A Tee: One Gear Clothing

It's no secret that we love bikes, and fixed gear bikes definitely hold a special place in our hearts. The same goes for One Gear Clothing, whose entire line is created for those who are partial to them...though they make it very clear that bike snobs, they are not. Each…

By BSacco
t-a-t-one-gear-clothing
Fashion
Complete Technique Leica M8 Necklace

Wearing your heart on your sleeve is something every man knows not to do, but your neck is a whole different story. As long as the "love" in question isn't a tribal tattoo or a picture of your latest conquest in a heart shaped box, the neck is the perfect…

By Cooper Fleishman
leica-necklace