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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

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Fashion
Black Book: 10 Products Our Editors Loved in April 2026
By Cool Material
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Fashion
Why The Field Watch Is The Ultimate Spring Watch

The military classic is a remarkable addition to your EDC this season, and these are a few of our favorites.

By Beau Hayhoe
1
Fashion
The New Watch Hunt Is Happening on eBay Live

Front row access to the Miami Beach Antique Show, no flight required.

By Cool Material
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Fashion
The Gentlemen’s Trip: A Field Guide

Everything you need to turn a guys trip into something better.

By Lanny Fuller
Clothing
BevBuckle

Is there anything more annoying than having to carry around a beer all night while you're out at the bar? Okay, there are plenty of things - telemarketers, computer viruses, Gangnam Style, but having a hand occupied by a beer bottle all night is a tiny nuisance we'd love to get…

By Mike Newman
BevBuckle-1
Accessories
Four Chamber Forge Vice Holsters

Unless your real life plays out like something out of an AMC TV show, or you work for law enforcement, you've probably never worn a real holster. [Note: Those things IT guys used to wear on their belts for their Blackberries do NOT count.] Four Chamber Forge wants to make…

By Cooper Fleishman
Four-Chamber-Forge-Vice-Holsters
Fashion
Video Game Controller Soaps

After spending countless hours in front of the TV playing games and eating Cheetos, you're probably going to feel like freshening up and starting the day like a productive human being. Could there be at better way for a gamer to lather up than with one of these bars of Gamer…

By Mike Newman
Video-Game-Controller-Soaps
Fashion
Decked Out: Ron Swanson

There’s no way that we (or any man other than Swanson himself) could fully address the Swanson Pyramid of Greatness with any amount of Decked Out posts. Hell, it wouldn’t even be possible to emulate half of the things if we shaved our heads, unfriended all the people we went…

By Cooper Fleishman
decked-out-ron-swanson
Clothing
To A Tee: Words Brand

If you're going to sport words on your shirt, they better be good ones. "COLLEGE" isn't going to cut it anymore. Words Brand knows a thing or two about putting relevant phrases on t-shirts. Influenced by advertising and design, the media, technology, pop culture, and modern life, they offer true…

By BSacco
To-A-Tee-Words-Brand-1