Skip to Content

Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

Cool Destination: The Ultimate Puerto Vallarta Guide Cool Destination: The Ultimate Puerto Vallarta Guide
Fashion
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

The Rolex That Survived a Fighter Pilot Ejection The Rolex That Survived a Fighter Pilot Ejection
Fashion
The Rolex That Survived a Fighter Pilot Ejection

Bob’s Watches recently acquired a 1977 Rolex GMT-Master II from a U.S. Air Force Pilot with one heck of a story.

Apple Watch is the iWatch You’ve Been Waiting For

Which came first, the earliest iWatch rumor or the creation of the Model T? After hearing about a possible iWatch for some time, it's finally here. Apple Watch ditches the "i" branding and introduces an entirely new interface. Apple wanted to make a splash here, and they seriously did. It features a…

apple-watch-0
TSOVET Watches in the Shop

We've been fans of TSOVET since they started making watches in 2008, so we're excited to announce we've added some of their timepieces to our shop for your naked wrist. It's a select collection of our favorites they've crafted over the years. Each blends classic craftsmanship with stylish touches like hand-stitched Horween…

TSOVET-647-647
Hands-On: The Praetorian Hoodie – The Hoodie Inspired By the Roman Empire

During the height of the Roman Empire, emperors had a select group of body guards known as the Praetorian Guard. These were warriors selected for skill and courage, and they required durable gear that was also easy to move in. That's the inspiration behind the Praetorian Hoodie from Triple Aught…

TAD-Praetorian-Hoodie-cover
Detroit Watch Company Is Assembling Watches In Michigan

When it comes to watches, it's all about provenance. Where was it built? What was it built out of? Who built it? Why? The Detroit Watch Company was started by a husband and wife team with over sixty years of years design experience. Their dream was to create high quality…

det1
Niall Is Making High Quality Watches In Kansas

Niall is a company named for the legendary fourth century High King of Ireland, a man with a quest to build an empire for his people and a legacy for his name. The founder of the company, Mike Wilson, has paternal lineage with Niall and decided the name fit with…

nial1