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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

Black Book: 13 Products Our Editors Loved in October 2026
Fashion
Black Book: 13 Products Our Editors Loved in October 2026
By Cool Material
Cool Destination: The Ultimate Puerto Vallarta Guide Cool Destination: The Ultimate Puerto Vallarta Guide
Fashion
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

By Cool Material
Cool Trend: The Best Rugby Shirts Bring Prep and Personality to Fall Style Cool Trend: The Best Rugby Shirts Bring Prep and Personality to Fall Style
Fashion
Cool Trend: The Best Rugby Shirts Bring Prep and Personality to Fall Style

With nearly two centuries of history, these reinvented rugby shirts prove some classics never lose their charm.

By Beau Hayhoe
Why Iconic American Bootmaker Nicks Built Its New Line in Mexico Why Iconic American Bootmaker Nicks Built Its New Line in Mexico
Fashion
Why Iconic American Bootmaker Nicks Built Its New Line in Mexico

Simply Good Boots launched this week at $300. It’s all leather, it’s made in León, and the brand will be the first to tell you it isn’t a Nicks. That’s kind of the point.

By Andy Vasoyan
Entertainment
Amazon Prime Day 2019 [Updating Regularly]

Amazon Prime Day is back again to bring you another iteration of "Black Friday in July" with steep discounts on, well, pretty much everything. Yes, there will be a lot of junk on sale that the Internet will endlessly deride Amazon for with clever hashtags, but there will also be…

By Cooper Fleishman
Prepare-Yourselves-Amazon-Prime-Day-Starts-on-Monday
Accessories
Nike Air Max 1 “Sketch to Shelf” Pack

The Air Max 1 is an iconic running shoe that easily qualifies as a hip lifestyle footwear staple. Now, the brand has created a “Sketch to Shelf” Air Max 1 pack that nods to Tinker Hatfield’s design before its release back in 1987. The very aesthetic comes straight from Hatfield’s…

By Amos Kwon
Air-Max-1-Sketch-to-Shelf-Pack-6
Accessories
Stadium Goods Ultimate Sneaker Collection

Sneaker aficionados rejoice. A partnership between Sotheby’s and Stadium Goods has resulted in the Ultimate Sneaker Collection, a museum-worthy collaboration that contains some of the world’s rarest sneakers… just not necessarily in your size. The collection contains precious footwear such as a 1972 Nike Waffle Trainer “Moon Shoe” ($160,000), the…

By Amos Kwon
Stadium-Goods-Ultimate-Sneaker-Collection-1
Fashion
Vaer Automatic Watches

The Vaer brand started back in 2015 in Los Angeles by a couple of guys who wanted to create a well-made classic everyday timepiece that would look just as good with a nylon Nato strap as it did with a handsome leather band, and they wanted it to be affordable.…

By Amos Kwon
Vaer-Automatic-Watches-4
Fashion
Marlon Brando’s Rolex GMT-Master from ‘Apocalypse Now’ Has Resurfaced

There are quite a few iconic men that have worn equally iconic watches throughout the course of history. We even put together a feature titled Famous Watches and the Men Who Owned Them that outlines a quite a few, including Buzz Aldrin's Omega Speedmaster he wore to the moon. Ten…

By Cooper Fleishman
Marlon-Brandos-Rolex-GMT-Master-from-Apocalypse-Now-Has-Resurfaced-1