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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
Fashion
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
By Amos Kwon
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Fashion
The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

The smartest summer wardrobes aren't the biggest ones. They're the ones where every piece works with every other piece.

By Cool Material
Where Broken Guitar Strings Get a Second Act Where Broken Guitar Strings Get a Second Act
Fashion
Where Broken Guitar Strings Get a Second Act

Inside FRET12, the Chicago shop turning rock ’n’ roll culture into clothes, art, live sessions, beer, and more.

By Beau Hayhoe
What It’s Like to Wear an $85,000 Watch What It’s Like to Wear an $85,000 Watch
Fashion
What It’s Like to Wear an $85,000 Watch

I spent some wrist time with the Ulysse Nardin Freak ONE Gold, a wonderfully strange feat of watchmaking with no dial, hands or crown.

By Beau Hayhoe
Fashion
Swatch Big Bold Jellyfish Watch

If we're being completely honest, no one keeps track of the time exclusively with a watch anymore because you can get that information from your computer, phone or smart assistant. So when it comes to the timepiece you choose to wear on your wrist, it's a lot less about actually…

By Cooper Fleishman
Swatch-Big-Bold-Jellyfish-Watch-2
Fashion
Helgray Superfast

Helgray just unveiled their line of automotive racing-inspired timepieces known as Superfast with both quartz and automatic movements. The vintage-style chronographs borrow some great elements from bi-compax watches that have twin subdials for timing purposes. The cushion-style case, grippy pushers, and the bona fide tachymeter scale on the inner bezel…

By Amos Kwon
Helgray-Superfast
Fashion
Minus-8 Diver 2020

Designing an original watch with excellent construction and materials for less than $500 is a huge challenge, but it seems Minus-8, out of San Fran has done just that with their new Diver 2020, an updated version of their most popular timepiece. The watch case and bracelet are both constructed…

By Amos Kwon
Minus-8-Diver-2020-1
Accessories
Hodinkee Mini Leather Watch Pouch

We love ourselves a good watch roll, and we always travel with ours. Problem is, most watch rolls let timepieces with metal bracelets slide to the bottom where they're hard to reach, hard to see, and more prone to scratches from movement. Now, watch website and retailer Hodinkee has unveiled…

By Amos Kwon
Hodinkee-Mini-Leather-Watch-Pouch-3
Fashion
Pacific Shaving Co. Makes Better Versions of All Your Shaving Essentials

Pacific Shaving Company has been making some of our favorite effective and affordable shaving essentials for almost two decades. Their Made in the USA shaving products are all formulated with safe, natural and plant-derived ingredients, so whether you're trimming and maintaining a beard, keeping your mug fresh and clean, or…

By Cooper Fleishman
pacificshaving-cm-sp-11-22