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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

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Fashion
The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy
By Cool Material
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Fashion
The Nike Chapter of My Summer Story

The swim shorts, half-zip, and retro runners that became the 20% of my summer wardrobe doing 80% of the work.

By Lanny Fuller
1
Fashion
Summer’s Best Watches Under $1,500

Summer calls for lighter materials, brighter colors, and watches that can go from the beach to dinner without missing a beat.

By Amos Kwon
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Fashion
The American Watchmaker Rebuilding a Lost Craft

Weiss Watch Co. is doing things a bit (or quite a lot) differently with its remarkable USA-made timepieces.

By Beau Hayhoe
Clothing
Percival’s SS23 Collection is an Up-Tempo Beat for the British Brand

British tastemakers Percival recently released their Spring/Summer 2023 collection and it's a feast for the eyes. Entitled the Blue Willow Club, the brand took inspiration from live music, jazzy nightclubs, and a joie de vivre that continues to challenge the notion of stuffiness for British design. As the name denotes, the…

By Brett Braley
Blue-Willow-9
Clothing
Vollebak’s Wooden T-Shirt is a First of Its Kind

British brand Vollebak has a long history of pushing the limits of what garments can do and we've been big fans of the innovative techniques they've incorporated into their products. Their wood t-shirt may just win that the prize as the most impressive yet. Boasting as the world's first wood-derived…

By Brett Braley
Wood-Shirt-4
Fashion
2023 Citizen Promaster “Ecozilla” Divers

Citizen just introduced two new "Ecozilla" dive watches that are decidedly different from the original and also from each other. The Promaster Dive 300M BJ8057-17X sports a 48.2mm black DLC-coated stainless steel case and bezel, green dial matching green rubber strap. The brighter BJ8058-06L gets a brushed stainless steel case,…

By Amos Kwon
Ecozilla-5
Fashion
Smell Like Your Dad’s Garage with MSCHF’s Latest Scent

There are certain smells that bring one back to childhood. For me, it's sawdust. It reminds me of my grandfather's woodshop. For others, it might be the smell of WD-40, found in most garages and under kitchen sinks to fix a variety of household and vehicular troubles. That signature scent…

By Brett Braley
WD40-5
Fashion
The Best Quartz Watches For When You Need Accuracy and Minimal Fuss

Quartz watches were once the juggernaut that nearly overtook the industry and upended the otherwise complacent watch world half a century ago. Their meteoric rise in the '70s and '80s took the world by storm thanks to accuracy, reliability, and virtually zero maintenance needs. The mechanical watch industry, 50 percent…

By Amos Kwon
Best-Quartz-Watches