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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

Cool Destination: The Ultimate Puerto Vallarta Guide Cool Destination: The Ultimate Puerto Vallarta Guide
Fashion
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

Nearly Two Decades Later, Outlier Is Still Changing the Face of Menswear Nearly Two Decades Later, Outlier Is Still Changing the Face of Menswear
Fashion
Nearly Two Decades Later, Outlier Is Still Changing the Face of Menswear

The ultra-innovative brand is making clothes for generations ahead, using remarkable materials and taking on climate change.

The Cool Material 2026 Fall Style Guide The Cool Material 2026 Fall Style Guide
Fashion
The Cool Material 2026 Fall Style Guide

Our favorites for fall. Your shortcut to style.

The Best Chronograph Watches, from $175 to $3,000

With all the utility one can get out of smartwatches and phones these days, few guys are using chronograph watches to time events and activities. Let's face it, hardly anyone used chronographs to perform that function, anyway. But no smartwatch can possibly replace the level of mechanical interaction a chrono…

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Omega x Swatch MoonSwatch “Mission to Moonshine Gold”

The Omega MoonSwatch was easily the biggest story in watches last year, by a landslide. Would-be buyers were climbing over each other at Swatch retail stores. There are now twelve versions, and the rarest of them might just be the new "Mission to Moonshine Gold." It's not clad in gold…

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J.Crew’s Spring Lookbook is Classy and Cool

J.Crew recently dropped their SS 2023 lookbook and it’s a palette cleanser from some of the more churn-and-burn fads out there right now. As Brendon Babenzien, Creative Director, puts it, the brand is going towards timeless pieces that eschews one season trends. And from the looks of their new arrivals,…

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Orbit Watch Winder

Anyone serious about taking care of their mechanical automatic watches should have a watch winder as part of their horological gear. Most winders look decent enough, but the Orbit Winder is positively mesmerizing. Not only does it imitate the movement of a watch tourbillon, but it also turns the winder…

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Nike Puts Comfort First with Their ACG Moc

A cult favorite, the ACG Moc was previously known as the Air Ida (for the shoes' resemblance to the Idaho potato). These slip-ons from Nike promise to take you off-road and into the heart of adventure. With its basic construction, no element of this shoe was overlooked. It features a…

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