The green crocodile on a Lacoste polo is one of the most iconic brand marks in clothing. Now, after 85 years, Lacoste is giving the croc a breather—but for good reason. A limited capsule collection sees the crocodile replaced on each shirt by one of ten different endangered species. “Save Our Species” is a partnership with the International Union for Conservation of Nature and a portion of the proceeds will go toward preservation of the animals seen on the shirts. You can choose from the Sumatran Tiger, the California Condor, the Cyclone of Anegada, and more. To further highlight the issues, the number of shirts available correspond to the number of these animals in the wild, meaning less than 2,000 total polos are being made, and also meaning certain ones will be produced in lesser quantities. If you want one, we’d recommend acting quickly.
Lacoste Is Replacing the Iconic Crocodile with Endangered Species
More Fashion
The Cool Shop
What I'm buying, wearing, and using, this week.
The Luxury Lover’s Guide to Puerto Vallarta
This coastal Jalisco town has long attracted artists, celebrities, and discerning travelers. Here's how to do it right.
The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy
The smartest summer wardrobes aren't the biggest ones. They're the ones where every piece works with every other piece.
-
Fashion
The Cool Shop
What I'm buying, wearing, and using, this week.
-
Fashion
The Luxury Lover’s Guide to Puerto Vallarta
This coastal Jalisco town has long attracted artists, celebrities, and discerning travelers. Here's how to do it right.
-
Fashion
The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy
The smartest summer wardrobes aren't the biggest ones. They're the ones where every piece works with every other piece.