J.Crew recently dropped their SS 2023 lookbook and it’s a palette cleanser from some of the more churn-and-burn fads out there right now. As Brendon Babenzien, Creative Director, puts it, the brand is going towards timeless pieces that eschews one season trends. And from the looks of their new arrivals, it shows.
From timeless garments in muted colors to more vibrant garments that fit the season, J.Crew’s Spring/Summer Collection really honors the brand’s heritage while updating it for modern wearers. This season runs the gamut of beige parkas, relaxed-fit jeans, and electric blue overshirts, giving users a retrospective look at the brand’s beginnings as a catalogue brand for prepsters to being a household favorite for casual basics that fit into anyone’s wardrobe.