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Even if you’ve never personally set foot in New York’s Time Square or West Hollywood’s Sunset Strip, you know how important billboards are to both locations. You’ve seen them in pictures, TV shows or films. They’re iconic. As part of West Hollywood’s plan to revitalize and update the history of outdoor advertising on the Sunset Strip, they held a design competition to build the billboard of the future. Tom Wiscombe Architecture and advertising company Orange Barrel Media beat out the likes of Zaha Hadid and Gensler with Sunset Spectacular. Sunset Spectacular is over sixty feet tall and made up of over 70 prefabricated stainless steel components (some weighing up to 35,000lbs) that, when combined, create a sculptural piece reminiscent of the Aggro Crag from Nickelodeon’s Guts. Two sides are covered in enormous digital screens that are primarily used for advertising purposes, but as part of the deal, the screens will also display unique works from emerging and internationally recognized artists. This is a billboard worth traveling to visit.

JustLive-ifto-6-14

CBD has an incredible list of benefits when it comes to wellness and recovery, which is why world class athletes Klay Thompson, Alex Morgan, Travis Pastrana and Paul Rodriguez created Just Live. This CBD brand is built on a shared vision of providing a natural solution to wellness and recovery with full transparency. Organically grown, non-GMO hemp–completely free of THC–made into everything from topical pain creams and gummies, to tinctures and sleep gels, all designed to help improve your day. Even better, you get 30% off your entire order with code cool at checkout, so get yours here.