Skip to Content
Gear
Tech
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe
Lifestyle
The Most Refreshing Hop Waters, Ranked

The Most Refreshing Hop Waters, Ranked

Crack. Sip. Ahhhhhh.

1
partner
Bowl Season Gear by Nike
1
partner
Good, Better, Bezel: How G-SHOCK’s G-STEEL Keeps Toughening Up Beauty
Our Picks

Featured Stories

1
Sports
The Best New Gear From Nike This Week

New year essentials.

1
Holiday
The Cool Material 2025 Holiday Gift Guides

From style and home goods to EDC and food and drink, we rounded up the coolest gifts of the year.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery
By Travis Haley
1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It
By Lola Méndez
1
Sports
The Best New Gear From Nike This Week

New year essentials.

1
Holiday
The Cool Material 2025 Holiday Gift Guides

From style and home goods to EDC and food and drink, we rounded up the coolest gifts of the year.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery

Check out our CM product review of the hottest product in wellness right now: the Nike x Hyperice HyperBoot. Spoiler alert -- it’s a gamechanger!

1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It

They've explored 10,000 miles together. Here are their essentials.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

1
1
Partner
Partner

Feeling the Burn

1
2
Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
3
Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

1
4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

1
5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

1
6
Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
7
Features
Features

50 Books Every Man Should Read Before He’s 50

1
8
Sports
Sports

The Best New Gear From Nike This Week

1
9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

1
10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Misc
2023 Mercedes-AMG GT 63 S E Performance

Whoever thought mad horsepower should only be allocated for supercars and massive SUVs never told Mercedes about it. Their new 2023 Mercedes-AMG GT 63 S E Performance bucks the trend by throwing down an 831-horsepower gauntlet. Power comes from the combination of a twin-turbo v8 and a 201-hp electric motor.…

By Amos Kwon
Mercedes-AMG-1
Audio
Review: House of Marley Rebel True Wireless Earbuds

The market has been veritably flooded with wireless earbud options. Gone are the days of tangled headphones or. You can sit, walk, or run comfortably knowing that your wireless headphones will deliver flawless audio quality. The only question is, which pair should I get? Scroll through the web and you'll…

By John A. Paradiso
Marley-Earbuds-7
Fashion
Meet Rugged Black, High Performance Athletic Gear for Men

While most performance wear is built to handle intense, long workouts, few also offer the comfort of lounging around the home. The athleisure world had been synonymous with yoga pants typically marketed to women. But, brands like Rugged Black offer an alternative with athletic apparel that performs well and feels…

By John A. Paradiso
Rugged-4
Audio
Bose QuietComfort 45 Headphones Are Back

Noise-canceling headphone technology was originally created in the 1950s, but it didn't really become commercially available until Bose dropped it on the public with their Series I Aviation Headset. The Bose QuietComfort 45 Headphones are a fair bit removed and far more advanced than the pair that got this train…

By Cooper Fleishman
Bose-1
Food
Seiki Design Studio BBQ & Co. Grill Station

Kyoto-based designer Seiki Ishii has come up with more than a few brilliant designs over the years, but few impress as much as the Seiki Design Studio BBQ & Co. Grill Station you see here. In addition to being one of the most stylish grills we've ever laid eyes on, it…

By Cooper Fleishman
Grill-5