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What We're Buying
Why Iconic American Bootmaker Nicks Built Its New Line in Mexico

Why Iconic American Bootmaker Nicks Built Its New Line in Mexico

Simply Good Boots launched this week at $300. It’s all leather, it’s made in León, and the brand will be the first to tell you it isn’t a Nicks. That’s kind of the point.

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What We're Buying
Black Book: 12 Products Our Editors Loved in September 2026
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partner
Is Williamsburg the Most Underrated Golf Destination in America?
Our Picks

Featured Stories

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Cool Destination: The Ultimate Puerto Vallarta Guide Cool Destination: The Ultimate Puerto Vallarta Guide
Travel
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

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What We're Buying
We Did a Little Sole Searching for Pickup Season
By Cool Material
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What We're Buying
The Secret to Perfectly Messy Hair
By Cool Material
The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
Travel
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

1
What We're Buying
We Did a Little Sole Searching for Pickup Season

Your basketball shoes might be ready for the court. But are your feet?

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What We're Buying
The Secret to Perfectly Messy Hair

The perfect balance of polished and undone, without the crunch, grease, or obvious effort.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

Puerto Vallarta Beyond the Beach: A Journey Through Art & Culture

The Cool Material 2026 Fall Style Guide
The Cool Material 2026 Fall Style Guide
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What We're Buying
What We're Buying

The Cool Material 2026 Fall Style Guide

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Partner
Partner

How to Serve Great Cocktails Without Missing Your Own Party

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Travel
Travel

Is Williamsburg the Most Underrated Golf Destination in America?

My Blind Date With Victoria at the Presidents Cup
My Blind Date With Victoria at the Presidents Cup
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Lifestyle
Lifestyle

My Blind Date With Victoria at the Presidents Cup

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
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Watches
Watches

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
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Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Finding Nature and Nurture in Puerto Vallarta
Finding Nature and Nurture in Puerto Vallarta
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Travel
Travel

Finding Nature and Nurture in Puerto Vallarta

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

From Our Partners

The Latest

Fashion
Ritual Shaving Kit

Goodbye Metrosexual, Hello Machosexual. Ritual products are for men who love football, fishing, barbecuing, and breaking shit...and who also want to look and feel good. The Shaving Kit features three of their best-selling shaving products packaged into one.

By Tim Jacobsen
the-shaving-kit
Clothing
Sexual Chocolate Leather Belt

The first in Jon Wye’s new line of signature leather belts, this chocolate brown belt is versatile and classic. It can easily be worn with jeans for hanging around, or even khakis for going out to a family event. With red detailing, and the deep brown leather, this belt will…

By Tim Jacobsen
sexual-chocolate-leather-be
Phones
Sony Ericsson C905 Cybershot Phone

Could it be? The coolest phone on the face of the planet has finally been created? Possibly. Sony Ericsson has put out a phone with an 8.1 megapixel camera and Xenon flash. It features included a 2.4-inch TFT screen, TV-out capability, 2GB Memory Stick Micro, GPS-enabled for geo-tagging of photos…

By Tim Jacobsen
sony-ericsson-c905-cell-pho
Food
KOR ONE Hydration Vessel

By drinking water, you will be healthier. The KOR ONE Vessel is an innovative bottle that is a work of art in itself and puts every ordinary plastic bottle to shame. Features include a hinged opening, ergonomic handle, soft rubber base and it's dish-washer safe. Drink more water...and drink it…

By Tim Jacobsen
kor-water
Entertainment
Unforgettable Steve McQueen

In this book, Steve Mcqueen’s fascinating life is explored with a collection of rare and stunning images. McQueen is most famous for his work in such films as The Great Escape, The Thomas Crown Affair, Bullitt, and The Towering Inferno, but was also a great person, and a passionate motor…

By Tim Jacobsen
unforgettable-steve-mcqueen-book