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What We're Buying
Where Broken Guitar Strings Get a Second Act

Where Broken Guitar Strings Get a Second Act

Inside FRET12, the Chicago shop turning rock ’n’ roll culture into clothes, art, live sessions, beer, and more.

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Travel
The Case for Nashville as Your Next Golf Getaway
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partner
The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy
Our Picks

Featured Stories

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partner
The $1,200 Sneaker Giveaway ​

Win a pair of handcrafted Crown Northampton Yardley GAT sneakers, a matching cardholder, and a handmade shoe tree.

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

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What We're Buying
7 Essentials from Filson’s Warm-Weather Shop
By Cool Material
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Lifestyle
The Anti-Algorithm Guide to Discovering New Music
By Cool Material
1
partner
The $1,200 Sneaker Giveaway ​

Win a pair of handcrafted Crown Northampton Yardley GAT sneakers, a matching cardholder, and a handmade shoe tree.

The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

1
What We're Buying
7 Essentials from Filson’s Warm-Weather Shop

For the beach, the lake, the trail, and wherever you like disappearing to on summer weekends.

1
Lifestyle
The Anti-Algorithm Guide to Discovering New Music

Streaming made music infinite. Which made discovery harder. Here’s how we’re finding our way back.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

America’s Most Historic Golf Trip

The Cool Shop
The Cool Shop
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What We're Buying
What We're Buying

The Cool Shop

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3
What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

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Sports
Sports

The Best New Gear From Nike This Week

The Cool Shop
The Cool Shop
5
What We're Buying
What We're Buying

The Cool Shop

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

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Travel
Travel

The Luxury Lover’s Guide to Puerto Vallarta

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What We're Buying
What We're Buying

The Nike Chapter of My Summer Story

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9
Travel
Travel

The Hotel Redefining Charleston Charm

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10
Lifestyle
Lifestyle

Wild Turkey’s New ‘Cheesy Gold Foil’ Release Is a Tribute To a Collector’s Classic

From Our Partners

The Latest

Accessories
Ralph Lauren Wooden Aviators

Tom Cruise in Top Gun is the epitome of cool when it comes to sunglasses. Aviators were first created by Ray-Ban for the military (hence the name) and were so popular that many pilots continued wearing them after they were discontinued. Ralph Lauren gave the classic Aviators an upgrade by…

By Cooper Fleishman
ralphlaurenaviators
Clothing
To A Tee: PalmerCash

PalmerCash features an unmatched collection of kick arse tees. Their band of misfits is on an endless mission to track down the world's funniest and most wanted graphic t-shirts for men and women. Each tee comes equipped with its own unique story and is bound to become a classic in…

By BSacco
palmer_cash
Phones
Pong Phone Radiation Cases

If you thought the debate about cell phone radiation was over, it might have just been because that tumor was pressing on your part of the brain that should care. Nah, we're just kidding... or are we? But it's okay, no one is suggesting that you quit using your cell…

By Cool Material Guest
Pong-Phone-Radiation-Cases
Transportation
Sexy Bicycles

When you hear the term 'Sexy Bicycles' you'd expect they come equipped with a cute girl in biker shorts straddling the seat. Only, it's just the name of  a new boutique producer of designer bicycles for modern cyclists. Based out of Australia, Sexy Bicycles uses only the finest components. This, along…

By BSacco
sexy-bicycles
Clothing
Mighty Healthy Fall Windbreaker

In an age of  “look-alikes” and music-video-inspired uniforms, today’s young man seeks distinction. Mighty Healthy's line of everyday wear offers that distinction. Don't let the name of the Fall Windbreaker fool you. Perfect for spring, or as a year-round added layer, its sleek styling and superb use of color will…

By BSacco
fall-windbreaker