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What We're Buying
Where Broken Guitar Strings Get a Second Act

Where Broken Guitar Strings Get a Second Act

Inside FRET12, the Chicago shop turning rock ’n’ roll culture into clothes, art, live sessions, beer, and more.

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Travel
The Case for Nashville as Your Next Golf Getaway
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partner
The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy
Our Picks

Featured Stories

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partner
The $1,200 Sneaker Giveaway ​

Win a pair of handcrafted Crown Northampton Yardley GAT sneakers, a matching cardholder, and a handmade shoe tree.

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

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What We're Buying
7 Essentials from Filson’s Warm-Weather Shop
By Cool Material
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Lifestyle
The Anti-Algorithm Guide to Discovering New Music
By Cool Material
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partner
The $1,200 Sneaker Giveaway ​

Win a pair of handcrafted Crown Northampton Yardley GAT sneakers, a matching cardholder, and a handmade shoe tree.

The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

1
What We're Buying
7 Essentials from Filson’s Warm-Weather Shop

For the beach, the lake, the trail, and wherever you like disappearing to on summer weekends.

1
Lifestyle
The Anti-Algorithm Guide to Discovering New Music

Streaming made music infinite. Which made discovery harder. Here’s how we’re finding our way back.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

America’s Most Historic Golf Trip

The Cool Shop
The Cool Shop
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What We're Buying
What We're Buying

The Cool Shop

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

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Sports
Sports

The Best New Gear From Nike This Week

The Cool Shop
The Cool Shop
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What We're Buying
What We're Buying

The Cool Shop

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

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Travel
Travel

The Luxury Lover’s Guide to Puerto Vallarta

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What We're Buying
What We're Buying

The Nike Chapter of My Summer Story

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9
Travel
Travel

The Hotel Redefining Charleston Charm

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10
Lifestyle
Lifestyle

Wild Turkey’s New ‘Cheesy Gold Foil’ Release Is a Tribute To a Collector’s Classic

From Our Partners

The Latest

Articles
18 Fantastic Finds for Beer Lovers

Beer is like bacon, you can add it to anything and it will improve in quality exponentially, but you can only make so many clock, bottle opener, and beer queso dip variations before you have to start getting creative. These products are the result of ingenious engineering, baking, botany, and…

By Cooper Fleishman
beer soap
Fashion
Kenneth Cole Rubber Strap Digital Watch

This Kenneth Cole watch has more functions than the TI-XX calculator you used for Calculus in high school (sadly, it does not include Pac Man), but it's an 80's throwback modernized to make it cool. It's a rubber strap, digital watch with an LED display for the time (32 global…

By Cooper Fleishman
kennethcole
Accessories
Parachute Tote

Carry a little piece of history wherever you go, plus whatever you can fit inside a tote bag. The Parachute Tote, in an unmistakably vintage army green, is made from re-purposed WWII military parachutes. It folds down to a small 4"x4" pocket that you can take anywhere. It might not…

By Cool Material Guest
Parachute-Tote
Fashion
Smoke and Daggers Jewelry

We've seen jewelry that looks like all kinds of cool stuff, like weapons and engines, but Smoke and Daggers takes it to the next level. They don't just make jewelry that looks like cool stuff, they use cool items like 9mm bullets, motors and radio parts. Among our favorites: the…

By Cool Material Guest
Smoke-and-Daggers-Jewelry
Clothing
Ralph Lauren Rustic Hooded Rugby

Assuming this isn't a crazy new piece of clothing called a Rugby, a more fitting title would have been Rustic Rugby Hoodie, but Ralph Lauren - especially the Rugby line - is all about doing things differently. Put it this way, if the douche from Wedding Crashers upgraded from Abercrombie…

By Cooper Fleishman
rugby