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Tools
Build the Perfect Bonfire with the Best Gear for the Great Outdoors

Build the Perfect Bonfire with the Best Gear for the Great Outdoors

From the right axe to the perfect sipping whiskey and a proper outdoor speaker, a night under the stars awaits.

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What We're Buying
Black Book: 12 Products Our Editors Loved in September 2026
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partner
Is Williamsburg the Most Underrated Golf Destination in America?
Our Picks

Featured Stories

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

The Future of Bourbon Is Behind This Door The Future of Bourbon Is Behind This Door
Lifestyle
The Future of Bourbon Is Behind This Door

Bourbon has spent the last decade getting bigger, older, and more expensive. What happens next?

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival
By Lanny Fuller
5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back
By Cool Material
The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

The Future of Bourbon Is Behind This Door
The Future of Bourbon Is Behind This Door
Lifestyle
The Future of Bourbon Is Behind This Door

Bourbon has spent the last decade getting bigger, older, and more expensive. What happens next?

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival

Bourbon has never been bigger. And somehow, it still has secrets.

5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back

Hosting is a laborious and often thankless task. Be a better house guest with one of these gifts that go beyond the cliché bottle of wine.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

Puerto Vallarta Beyond the Beach: A Journey Through Art & Culture

The Cool Material 2026 Fall Style Guide
The Cool Material 2026 Fall Style Guide
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What We're Buying
What We're Buying

The Cool Material 2026 Fall Style Guide

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3
Partner
Partner

How to Serve Great Cocktails Without Missing Your Own Party

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4
What We're Buying
What We're Buying

A Better Way to Bring the Shade

My Blind Date With Victoria at the Presidents Cup
My Blind Date With Victoria at the Presidents Cup
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Lifestyle
Lifestyle

My Blind Date With Victoria at the Presidents Cup

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
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Watches
Watches

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
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Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Finding Nature and Nurture in Puerto Vallarta
Finding Nature and Nurture in Puerto Vallarta
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Travel
Travel

Finding Nature and Nurture in Puerto Vallarta

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

From Our Partners

The Latest

Fashion
TSOVET SVT-CS79

The TSOVET SVT-CS79 is as gorgeous as it is unpronounceable. This watch can be ordered any way you want, as long as you want a black or white face, black leather band, aerospace-grade 316L stainless steel, and a Rhonda Swiss Quartz movement. At the end of the day, that's fine…

By Cooper Fleishman
tsovetsvt-cs79
Clothing
To A Tee: Abbey Road

Inspired by the unique vintage and digital equipment used at Abbey Road Studios and by the engineers and the artists who record there, this exclusive range of t-shirts is born from skill, talent and a passion for creating music. Abbey Road Studios' legacy lies in the heart of British music recording…

By BSacco
to-a-tee-abbey
Entertainment
The Zombie Combat Manual

Sure, everyone knows that when the zombie invasion inevitably happens to hole up in a gun store... or in a mall next to a gun store so you can make a heroic, and seemingly suicidal run to the gun store for more ammo and weapons. But unless you own that…

By Cool Material Guest
The-Zombie-Combat-Manual
Entertainment
Iconic TV Posters

Bauhaus meets boobtube with these iconic minimalist TV posters. These unique and minimal designs add some unexpected sophistication to TV posters. So now you can pay homage to your favorite TV shows like Dexter without having an oversized Michael C. Hall glaring at you with that creepy grin. Even the…

By Cool Material Guest
Iconic-TV-Posters
Accessories
The Gambler Card Set

There are a lot of ways you can take your friends money, but gambling is the only way you can do it and have them thank you for it. That said, who can keep track of all the Hold 'Ems, Studs, and Montys without losing some grasp on the rules…

By Cooper Fleishman
gambler