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What We're Buying
Where Broken Guitar Strings Get a Second Act

Where Broken Guitar Strings Get a Second Act

Inside FRET12, the Chicago shop turning rock ’n’ roll culture into clothes, art, live sessions, beer, and more.

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Travel
The Case for Nashville as Your Next Golf Getaway
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partner
The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy
Our Picks

Featured Stories

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partner
The $1,200 Sneaker Giveaway ​

Win a pair of handcrafted Crown Northampton Yardley GAT sneakers, a matching cardholder, and a handmade shoe tree.

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

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What We're Buying
7 Essentials from Filson’s Warm-Weather Shop
By Cool Material
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Lifestyle
The Anti-Algorithm Guide to Discovering New Music
By Cool Material
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partner
The $1,200 Sneaker Giveaway ​

Win a pair of handcrafted Crown Northampton Yardley GAT sneakers, a matching cardholder, and a handmade shoe tree.

The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

1
What We're Buying
7 Essentials from Filson’s Warm-Weather Shop

For the beach, the lake, the trail, and wherever you like disappearing to on summer weekends.

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Lifestyle
The Anti-Algorithm Guide to Discovering New Music

Streaming made music infinite. Which made discovery harder. Here’s how we’re finding our way back.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

America’s Most Historic Golf Trip

The Cool Shop
The Cool Shop
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What We're Buying
What We're Buying

The Cool Shop

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

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Sports
Sports

The Best New Gear From Nike This Week

The Cool Shop
The Cool Shop
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What We're Buying
What We're Buying

The Cool Shop

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

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Travel
Travel

The Luxury Lover’s Guide to Puerto Vallarta

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What We're Buying
What We're Buying

The Nike Chapter of My Summer Story

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Travel
Travel

The Hotel Redefining Charleston Charm

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Lifestyle
Lifestyle

Wild Turkey’s New ‘Cheesy Gold Foil’ Release Is a Tribute To a Collector’s Classic

From Our Partners

The Latest

Fashion
Watch3 by Steven Götz

While analog is in a whole different class of cool above digital we will admit that it's not quite as black and white. Watch3 by Steven Götz simplifies a face full of names to just the relevant one. The numbers are printed in white on the underside of the sapphire…

By Cool Material Guest
Watch3-by-Steven-Gotz
Contests & Give-Aways
GIVEAWAY: Man Junk

A man's junk is something he takes very personally so it's only fitting that his grooming regimen does too. Unfortunately, in a world of body washes, lathers, scrubs, exfoliates, moisturizers, etc., etc., etc., there weren't any products that took your junk as seriously as you did...until now. Man Junk is…

By Cooper Fleishman
man-junk-570
Drinks
Restoration Hardware Factory Table Wine Rack

You can't just stash a bottle of bubbly in the cabinet next to the dog chow and expect to look smooth pulling it out. A rich vintage bottle of one-thing-will-lead-to-another wine deserves an equally impressive wine rack. The Restoration Hardware Factory Table Wine Rack emits sophistication and masculine character with…

By Cool Material Guest
Restoration-Hardware-Factory-Table-Wine-Rack
Link Roundups
The Specsavers Effect

You can't turn on the tv anymore without getting inundated by commercials about some afc (that's average frustrated chump for those of you not in the know) getting raped by a bunch of ridiculously hot chicks because he sprayed "deodorant body spray" all over himself. We all know the "Axe…

By Cooper Fleishman
video-The-Specsavers-Effect-th
Contests & Give-Aways
GIVEAWAY: Zontik Rubik’s Cube

Zontik Games replaces that cheap plastic rubik's cube you had on your desk as a kid with a stunning solid chrome version with gorgeous leather inlaid sides. Not simply a toy or a forgettable trinket, the Executive Rubik’s Cube holds a permanent and prominent place on your desk, declaring that…

By Cool Material Guest
Zontik-Games-Rubiks-Cube-Giveaway