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What We're Buying
Why Iconic American Bootmaker Nicks Built Its New Line in Mexico

Why Iconic American Bootmaker Nicks Built Its New Line in Mexico

Simply Good Boots launched this week at $300. It’s all leather, it’s made in León, and the brand will be the first to tell you it isn’t a Nicks. That’s kind of the point.

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What We're Buying
Black Book: 12 Products Our Editors Loved in September 2026
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partner
Is Williamsburg the Most Underrated Golf Destination in America?
Our Picks

Featured Stories

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Cool Destination: The Ultimate Puerto Vallarta Guide Cool Destination: The Ultimate Puerto Vallarta Guide
Travel
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

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What We're Buying
We Did a Little Sole Searching for Pickup Season
By Cool Material
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What We're Buying
The Secret to Perfectly Messy Hair
By Cool Material
The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
Travel
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

1
What We're Buying
We Did a Little Sole Searching for Pickup Season

Your basketball shoes might be ready for the court. But are your feet?

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What We're Buying
The Secret to Perfectly Messy Hair

The perfect balance of polished and undone, without the crunch, grease, or obvious effort.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

Puerto Vallarta Beyond the Beach: A Journey Through Art & Culture

The Cool Material 2026 Fall Style Guide
The Cool Material 2026 Fall Style Guide
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What We're Buying
What We're Buying

The Cool Material 2026 Fall Style Guide

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Partner
Partner

How to Serve Great Cocktails Without Missing Your Own Party

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Travel
Travel

Is Williamsburg the Most Underrated Golf Destination in America?

My Blind Date With Victoria at the Presidents Cup
My Blind Date With Victoria at the Presidents Cup
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Lifestyle
Lifestyle

My Blind Date With Victoria at the Presidents Cup

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
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Watches
Watches

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
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Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Finding Nature and Nurture in Puerto Vallarta
Finding Nature and Nurture in Puerto Vallarta
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Travel
Travel

Finding Nature and Nurture in Puerto Vallarta

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

From Our Partners

The Latest

Gear
SMOcan Portable Smoking System

This is a tobacco product. This is not to be used for anything other than the inhalation and storage of tobacco-related paraphernalia. Wink, wink. The SMOcan portable smoking system is the Swiss Army knife of paraphernalia. It grinds (twice), it stores a lighter and a pipe and a poking stick,…

By Cooper Fleishman
SMOcan-Portable-Smoking-System-1
Accessories
TGT Wallet

If bulky wallets are the bane of your existence, first of all that's really weird and somewhat depressing, and second, check out your new favorite money and card holster. The TGT or "Tight" Wallet is the simplest and smallest cash carrier we've come across. Based off the mindset that no item…

By Mike Newman
tgt-wallet-2
Computers
Apple iPad Mini

For serious portability, the iPad is not ideal. Sure, if you have one, you're probably not running out for an iPad Mini, but if you're in the group of consumers who wanted a smaller and more affordable app machine, here you go. Yes, there are going to be critics who…

By Mike Newman
ipad-mini
Computers
Balisong 2GB USB Drive

You're probably reading this and thinking to yourself, "what the hell is a balisong? That's obviously a butterfly knife." If you weren't, you're way more knowledgable about this stuff than we are because that's exactly what we were thinking. But we digress. This Balisong is the first that's legal in…

By Cooper Fleishman
bali-usb-knife
Cameras
Memoto Lifelogging Camera

Aren't you sick of telling people how amazing your life is? We know we are. Going around bragging all the time gets old and people surprisingly get sick of it. Instead of telling people about all the cool stuff you do, show them. The Memoto Lifelogging Camera clips on to…

By Mike Newman
memoto-camera