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What We're Buying
Why Iconic American Bootmaker Nicks Built Its New Line in Mexico

Why Iconic American Bootmaker Nicks Built Its New Line in Mexico

Simply Good Boots launched this week at $300. It’s all leather, it’s made in León, and the brand will be the first to tell you it isn’t a Nicks. That’s kind of the point.

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What We're Buying
Black Book: 12 Products Our Editors Loved in September 2026
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partner
Is Williamsburg the Most Underrated Golf Destination in America?
Our Picks

Featured Stories

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Cool Destination: The Ultimate Puerto Vallarta Guide Cool Destination: The Ultimate Puerto Vallarta Guide
Travel
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

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What We're Buying
We Did a Little Sole Searching for Pickup Season
By Cool Material
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What We're Buying
The Secret to Perfectly Messy Hair
By Cool Material
The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
Travel
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

1
What We're Buying
We Did a Little Sole Searching for Pickup Season

Your basketball shoes might be ready for the court. But are your feet?

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What We're Buying
The Secret to Perfectly Messy Hair

The perfect balance of polished and undone, without the crunch, grease, or obvious effort.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

Puerto Vallarta Beyond the Beach: A Journey Through Art & Culture

The Cool Material 2026 Fall Style Guide
The Cool Material 2026 Fall Style Guide
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What We're Buying
What We're Buying

The Cool Material 2026 Fall Style Guide

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Partner
Partner

How to Serve Great Cocktails Without Missing Your Own Party

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Travel
Travel

Is Williamsburg the Most Underrated Golf Destination in America?

My Blind Date With Victoria at the Presidents Cup
My Blind Date With Victoria at the Presidents Cup
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Lifestyle
Lifestyle

My Blind Date With Victoria at the Presidents Cup

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
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Watches
Watches

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
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Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Finding Nature and Nurture in Puerto Vallarta
Finding Nature and Nurture in Puerto Vallarta
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Travel
Travel

Finding Nature and Nurture in Puerto Vallarta

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

From Our Partners

The Latest

Tools
Schrade Tactical Pen

Don't believe what you've heard, pens are not mightier than swords. Sure words can hurt, but have you ever had an arm chopped off by a Bic? Swords freakin' hurt. The Schrade Tactical Pen might be an exception however. Made from CNC machined 6061 aircraft aluminum, the Schrade Tactical Pen…

By Mike Newman
Schrade-Tactical-Pen
Drinks
Loop Bottle Opener

You don't need much it in a bottle opener. Outside of it's mandatory ability to open beers there isn't anything else it's really required to do. There are convenience factors like whether or not it will attach to your keys or fit in your pocket. Substance points for how it…

By Cooper Fleishman
Loop-Bottle-Opener-1
Features
10 Documentaries Every Guy Should See

Most of the time we’ll flip on a movie to relax and zone out for a bit. We’ll watch something with a sweet car chase or a sexy female lead to kill a couple of hours. There are occasions, however, when we want to learn something when we break out…

By Mike Newman
10-documentaries-every-guy-should-see
Clothing
To A Tee: Pixelivery

Even non-nerds have jumped on the pixel bandwagon. In a time where design strives to look so true-to-life, it's fun to appreciate the way it once was. You don't even have to be into web design or have love for old school video games to appreciate Pixelivery's collection of t-shirts.…

By BSacco
To-A-Tee-Pixelivery-1
Entertainment
Printstagram Calendar

You remember those Dilbert / Sudoku / The Office flip calendars you used to have sitting  on your desk? You'd see a clever comic, or do some sort of puzzle, then eagerly anticipate the next day when you could tear it off and get a new one. We didn't have…

By Cooper Fleishman
Printstagram-Calendar-1