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Watches
What It’s Like to Wear an $85,000 Watch

What It’s Like to Wear an $85,000 Watch

I spent some wrist time with the Ulysse Nardin Freak ONE Gold, a wonderfully strange feat of watchmaking with no dial, hands or crown.

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Travel
The Case for Nashville as Your Next Golf Getaway
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partner
The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy
Our Picks

Featured Stories

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partner
The $1,200 Sneaker Giveaway ​

Win a pair of handcrafted Crown Northampton Yardley GAT sneakers, a matching cardholder, and a handmade shoe tree.

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

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What We're Buying
7 Essentials from Filson’s Warm-Weather Shop
By Cool Material
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Lifestyle
The Anti-Algorithm Guide to Discovering New Music
By Cool Material
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partner
The $1,200 Sneaker Giveaway ​

Win a pair of handcrafted Crown Northampton Yardley GAT sneakers, a matching cardholder, and a handmade shoe tree.

The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

1
What We're Buying
7 Essentials from Filson’s Warm-Weather Shop

For the beach, the lake, the trail, and wherever you like disappearing to on summer weekends.

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Lifestyle
The Anti-Algorithm Guide to Discovering New Music

Streaming made music infinite. Which made discovery harder. Here’s how we’re finding our way back.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

America’s Most Historic Golf Trip

The Cool Shop
The Cool Shop
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What We're Buying
What We're Buying

The Cool Shop

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3
What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

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4
Sports
Sports

The Best New Gear From Nike This Week

The Cool Shop
The Cool Shop
5
What We're Buying
What We're Buying

The Cool Shop

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

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Travel
Travel

The Luxury Lover’s Guide to Puerto Vallarta

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What We're Buying
What We're Buying

The Nike Chapter of My Summer Story

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9
Travel
Travel

The Hotel Redefining Charleston Charm

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10
Lifestyle
Lifestyle

Wild Turkey’s New ‘Cheesy Gold Foil’ Release Is a Tribute To a Collector’s Classic

From Our Partners

The Latest

Features
The 8 Best Travel Backpacks for Summer Adventure

What separates a standard backpack from a travel backpack? That depends on who you ask. For our purposes, we want a few things out of a travel backpack. It has to open more like a piece of carry-on luggage than a top-loading backpack. It has to have a little squishiness…

By Cooper Fleishman
8-Best-Travel-Backpacks
Tech
BIKI Underwater Fish Drone

We love a great drone as much as the next guy, but there's always been a gap in an area we want to explore—underwater. The BIKI Wireless Underwater Fish Drone will make exploring a portion of the 71 percent of the Earth that's covered in water easier than ever. The…

By Cooper Fleishman
BIKI-Underwater-Fish-Drone
Misc
Day Drinking: 50 Cocktails for a Mellow Buzz

Growing up with European parents, Kat Odell was exposed to alcohol at an age without the traditionally American gateway of the 21st birthday. Odell pulls from that same upbringing and an extensive list of alcohols to create a book that is appropriately titled Day Drinking: 50 Cocktails for a Mellow Buzz.…

By Cooper Fleishman
Day-Drinking-50-Cocktails-for-a-Mellow-Buzz
Food
Jim Beam Whiskey Coffee

With the current options available for booze and whiskey combinations it's almost surprising Jim Beam Whiskey Coffee took this long to come into being. Whiskey barrel coffee is a thing. Jim Beam Pancake Syrup is a thing. Jack Daniel's Coffee is a thing. Jim Beam even makes a Chicago Cubs Whiskey. Why did…

By Cooper Fleishman
Jim-Beam-Whiskey-Coffee-1
Gear
Paul Smith Teamed up With Anglepoise for New Lamps

Paul Smith is an iconic British fashion designer. Anglepoise is an iconic manufacturer of lamps and other industrial goods. Put the two iconic brands together and you get this new collection of lamps. Described as a "stunning interpretation of the Anglepoise Type 75 range" this new collection of lamps will…

By Cooper Fleishman
Paul-Smith-Anglepoise