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Travel
1

An Ode To Kapital, One of the Coolest Brands in Japanese Menswear

On a recent visit to Tokyo, I fell in love with the cult-favorite label.

1
Travel
The Iceland Most People Don’t See
1
Lifestyle
Jim Beam’s Small-Batch Booker’s Bourbon Is A Must-Buy in 2026
Our Picks

Featured Stories

1
Features
Black Book: 10 Products Our Editors Loved in March 2026

The products our editors have been obsessed with in March 2026.

1
Lifestyle
Not All Agave Spirits Are Tequila or Mezcal

A deeper dive into Mexico’s lesser-known pours.

1
Lifestyle
The Anti-Algorithm Guide to Discovering New Music
By Cool Material
1
Features
The Color Combos I’m Wearing a Lot Right Now
By Lanny Fuller
1
Features
Black Book: 10 Products Our Editors Loved in March 2026

The products our editors have been obsessed with in March 2026.

1
Lifestyle
Not All Agave Spirits Are Tequila or Mezcal

A deeper dive into Mexico’s lesser-known pours.

1
Lifestyle
The Anti-Algorithm Guide to Discovering New Music

Streaming made music infinite. Which made discovery harder. Here’s how we’re finding our way back.

1
Features
The Color Combos I’m Wearing a Lot Right Now

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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1
Partner
Partner

Feeling the Burn

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2
Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
3
Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

1
4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

1
5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

1
6
Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
7
Features
Features

50 Books Every Man Should Read Before He’s 50

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8
Sports
Sports

The Best New Gear From Nike This Week

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9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

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10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Fashion
This Texturizing Hair Putty Will Give You the Hair You Always Wanted

For the hair texture you wish you woke up with, there’s the GQ-named “best hair putty” from Port Products. The medium to firm hold Texturizing Hair Putty gives even the finest hair loads of volume and lift. It stays pliable throughout the day, meaning you (or someone special) can still…

By Cooper Fleishman
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Accessories
Obvs Adpt 3-In-1 Footwear Combines Slippers Sneakers and Boots

As men, there are only really four types of footwear you're ever going to slip on or lace up: slippers, sandals, sneakers or boots. While plenty of brands claim to have combined the features of the best boots, best sneakers and best slippers, we've never seen anyone deliver on that…

By Cooper Fleishman
Obvs-Adpt-3-In-1-Footwear
Fashion
GS/TP Fried Eggs Watch

Independent watchmakers have been innovating on everything from dial designs, material and band construction and overall construction for as long as Cool Material has been reporting on them. Plenty of those watches have ended up on Kickstarter or other crowdfunding platforms, but that's not the route GS/TP took for their…

By Cooper Fleishman
GS-TP-Fried-Eggs-Watch
Transportation
Droog Moto Kawasaki Z1000 ‘Moto 14’

We've covered plenty of stripped down, murdered out and mean bikes over the years, but none of them quite fit the same aesthetic you'll find in a bike from Arizona-based Droog Moto. Described by the brand as "modern machines with a raw and industrial design" and by everyone else as…

By Cooper Fleishman
Droog-Moto-Kawasaki-Z1000-Moto-14
Transportation
Lincoln Special Edition Continental with Suicide Doors

Don't tell Lincoln Motor Company their Continental luxury sedan isn't selling because they just unveiled one that's for the ages. It blends the current modern design and rear-hinged "suicide doors" (so named from horse-drawn carriages whose doors could accidentally swing open, thereby making it easier for passengers to fall out)…

By Amos Kwon
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