Skip to Content
Gear
Tech
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe
Watches
1

The Watch That Proves Toughness Has Always Been a Kind of Elegance

G-SHOCK didn’t just evolve into refinement. It’s been quietly building toward it from the start.

1
Holiday
The Cool Material 2025 Holiday Gift Guides
1
partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)
Our Picks

Featured Stories

1
Sports
The Best New Gear From Nike This Week

Pack your bags...

1
Holiday
The Coolest Gifts for Drink Lovers for 2025

Give drink lovers gifts like these. And they'll make you good drinks in return. Win, win.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery
By Travis Haley
1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It
By Lola Méndez
1
Sports
The Best New Gear From Nike This Week

Pack your bags...

1
Holiday
The Coolest Gifts for Drink Lovers for 2025

Give drink lovers gifts like these. And they'll make you good drinks in return. Win, win.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery

Check out our CM product review of the hottest product in wellness right now: the Nike x Hyperice HyperBoot. Spoiler alert -- it’s a gamechanger!

1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It

They've explored 10,000 miles together. Here are their essentials.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

1
1
Partner
Partner

Feeling the Burn

1
2
Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
3
Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

1
4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

1
5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

1
6
Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
7
Features
Features

50 Books Every Man Should Read Before He’s 50

1
8
Sports
Sports

The Best New Gear From Nike This Week

1
9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

1
10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Transportation
Apex Motors AP-0

Looking like the illegitimate offspring of a Bugatti and a kit car, the AP-0 is no small slouch. The little EV rocket has all the technological guts to make it fast and furious: a carbon fiber tub with a modular spaceframe, a rigid center spine that extends the full length…

By Amos Kwon
Apex-Motors-AP-0-1
Computers
The Latest Generation of the iPad Pro Is Here

The Apple iPad has long been our favorite device for consuming content on the go, but it's never been an actual replacement for the laptop because it lacked the full keyboard and mouse support of the more traditional option. That changes with the latest generation of the iPad Pro, the…

By Cooper Fleishman
iPad-Pro-2020-2
Entertainment
Coldplay NPR Tiny Desk Concert

We're all trapped inside working from home, preparing to kill our spouses and binge-watching Netflix because of the very real health crisis going on. Want to get a glimpse into all the five-star concerts that have been cancelled and amuse yourself for around 20 minutes in the process? Of course…

By Cooper Fleishman
Coldplay-NPR
Food
New Belgium Purist Clean Lager

When we're reaching for a refreshing, bubbly and otherwise non-offensive domestic brew--that isn't a macro beer--we're probably reaching for something from New Belgium because they always deliver, check all the boxes and are as hell-bent on doing good as we are. And that's where the New Belgium Purist Clean Lager…

By Cooper Fleishman
New-Belgium-Purist-Clean-Lager
Videos
‘The Exterminator’ LEGO Short Film

Australian-based YouTuber and creator Keshen8 likes to make amazing short films using LEGO almost exclusively. All of his previous films have been great, but the latest, The Exterminator, is one of our absolute favorites. LEGO dude in a spacesuit rolls up, throws down some disks, activates them with his LEGO…

By Cooper Fleishman
The-Exterminator-1