Skip to Content
Gear
Tech
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe
Watches
1

Are These the Most Underrated Watches of the Year?

Citizen’s newest luxury collections set a new bar for everyday excellence.

1
Holiday
The Cool Material 2025 Holiday Gift Guides
1
partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)
Our Picks

Featured Stories

1
Sports
The Best New Gear From Nike This Week

Pack your bags...

1
Holiday
The Coolest Gifts for Drink Lovers for 2025

Give drink lovers gifts like these. And they'll make you good drinks in return. Win, win.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery
By Travis Haley
1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It
By Lola Méndez
1
Sports
The Best New Gear From Nike This Week

Pack your bags...

1
Holiday
The Coolest Gifts for Drink Lovers for 2025

Give drink lovers gifts like these. And they'll make you good drinks in return. Win, win.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery

Check out our CM product review of the hottest product in wellness right now: the Nike x Hyperice HyperBoot. Spoiler alert -- it’s a gamechanger!

1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It

They've explored 10,000 miles together. Here are their essentials.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

1
1
Partner
Partner

Feeling the Burn

1
2
Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
3
Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

1
4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

1
5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

1
6
Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
7
Features
Features

50 Books Every Man Should Read Before He’s 50

1
8
Sports
Sports

The Best New Gear From Nike This Week

1
9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

1
10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Transportation
1975 Mercedes-Benz 600 Pullman Maybach W100

If a regal ride could evoke a regal past with modern technology throughout, it's most definitely this stunning 1975 Mercedes-Benz 600 Pullman Maybach W100 that's been fully restored and thoroughly modernized over the course of seven years at a cost of over $3 million. The work wasn't just done by…

By Amos Kwon
1975-Mercedes-Benz-600-Pullman-Maybach-W100
Tech
Milrem Robotics X InnoVfoam Firefighting Robots

Brave firefighters risks life and limb every day. Milrem Robotics and InnoVfoam want to mitigate some of that risk with their foam-shooting firefighting robots. The army of emergency response bots are based on Milrem's Unmanned Ground Vehicle (UGV) Multiscope Rescue robot and combines InnoVfoam's firefighting monitors and foam proportioners. Not…

By Amos Kwon
Milrem-Robotics-X-InnoVfoam-Firefighting-Robots
Accessories
Nike Daybreak Type N. 354 Deconstructed Sneakers

For as long as Nike has been a brand, they've pushed the limits of what was possible in the world of footwear with technical fabrics, unique construction methods, incredible colorways and constant innovation. That's especially true with their concept-driven N. 354 experimental line that sees designers digging deep in the…

By Cooper Fleishman
Nike-Daybreak-Type-N-354-Deconstructed-Sneakers
Food
New Charlotte’s Web™ 10ml CBD Oils

Whether you're a beginner with CBD or ready to take your wellness routine to the next level, new Charlotte's Web™ 10mL CBD oils provide a perfect fit for you. Explore their high-quality, proprietary hemp genetics with starter bottles of 17mg, 60mg, and their flagship Original Formula, and enjoy the freedom…

By Cooper Fleishman
charlottesweb-cm-sp-4-27
Gear
Stay Home: Stay Fit with this Smart Jump Rope

Since we’re all stuck inside, we decided to do some digging to find useful products to help stay productive, occupied, entertained and fit while you Stay Home. We're not gonna lie--we've packed on a couple pounds since all this stay at home nonsense started. Despite the fact that we've squeezed…

By Cooper Fleishman
TANGRAM-Smart-Jump-Rope-Rookie