Skip to Content
Gear & Tech
Travel
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe

Features

There’s a Lot More to Walmart’s Hometown Than Walmart
Features
There’s a Lot More to Walmart’s Hometown Than Walmart
By Beau Hayhoe
These $228 Vintage NFL Hoodies Aren’t for Fair-Weather Fans These $228 Vintage NFL Hoodies Aren’t for Fair-Weather Fans
Features
These $228 Vintage NFL Hoodies Aren’t for Fair-Weather Fans

Greyson's limited-edition collection brings old-school style and premium craftsmanship to 17 NFL teams.

By Lanny Fuller
The Canadian City You’re Probably Overlooking The Canadian City You’re Probably Overlooking
Features
The Canadian City You’re Probably Overlooking

A Little Wild. A Little Luxurious. Entirely Underrated.

By Brandon Withrow
1
Features
We Did a Little Sole Searching for Pickup Season

Your basketball shoes might be ready for the court. But are your feet?

By Cool Material
Clothing
Wear This: Brands Dad Grew Up With

At some point in your life you probably thought your Dad wasn't cool. Hell, you might have even told him that to his face. Turns out the same brands your old man was wearing while you were coming up are actually still pretty damn cool. There's something to be said…

By Cooper Fleishman
wearthisdadbrands
Features
8 New Apps You Should Know

Instead of wading through the massive amount of new app releases searching for a few diamonds in the rough, just let us be your guide. This is a collection of our favorite new apps for both iOS and Android for your downloading pleasure. The Branch If you're looking for a…

By Cooper Fleishman
newapps1
Features
Father’s Day Gift Guide: The Best Gifts From the Past Year

Repeating Father’s Day gifts is poor form and a quick way to show dad you put zero effort into what you bought him. Instead of the same thoughtless gift, go for something new and exciting, something that will slap a smile on his face. These are some of our favorite…

By Mike Newman
headerfath
Features
Heritage Gifts For Dad

A tie isn't a good Father's Day gift. But a tie designed like the one he wore in college is. Something like that has meaning, and it shows you care. That's the idea behind each of these gifts. They're all rooted in history and come packed with a story when you…

By Mike Newman
heritop
Clothing
Wear This: Ari Gold

In case you haven't spent any time on the Internet lately, everyone's favorite celebrity cameo show that's loosely based on Mark Wahlberg's life finally got turned into a movie. A whole new slew of antics for Vinny Chase and the boys hits the big screen this week for Entourage the movie, but we're obviously…

By Cooper Fleishman
wearthisari