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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

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Fashion
An Ode To Kapital, One of the Coolest Brands in Japanese Menswear

On a recent visit to Tokyo, I fell in love with the cult-favorite label.

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Fashion
The $95 Sneakers Your Fashion Friends Will Ask You About

The retro-inspired runners that got us out of a style rut.

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Fashion
Black Book: 10 Products Our Editors Loved in April 2026

The products our editors have been obsessed with in April 2026.

Lacoste Messenger Bag

Give new meaning to the phrase “After while, crocodile” with the City Casual Medium Messenger from Lacoste. This versatile nylon messenger features an adjustable strap, gun metal hardware, grommet detail, a magnetic snap closure, and the French fashion company’s iconic logo.

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Breakin’ Pillows

Channel the spirit of b-boy greats with “Breakin” pillows in contrasting white or black stonewash denim. These 100% cotton conversation pieces are plastered with fresh-to-def dance poses, close with an exposed metal zipper, and wear like vintage jeans over time. Sort of like the Rock Steady Crew itself.

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Freestyle Boiler Solar Powered Watch

Remembering when to replace your watch battery is so tedious. Going green doesn't just save the planet, but offers so much more convenience. The Freestyle Boiler Solar Powered Watch fits the needs of any outdoorsman, capable of 12 months of power on a single charge and has 100-meter water resistance.

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Mismo Tote

Heavy woven canvas and thick full grain leather trim gives the Mismo Tote its attractive yet simple style. This tote features a large outside pocket on the front and 2 smaller pockets on each gusset and includes a large laptop pocket. And the best part... the Mismo Tote doesn't pick…

mismo-tote
Prada Oval Aviator Sunglasses

Think "Top Gun" for the 21st century. Prada's smart, sleek oval aviators provide 100% UV protection through polycarbonate, solid grey lenses while wide, contoured arms hug your head like Maverick's spits game. Uh huh, you've got that lovin' feeling.

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