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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

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Fashion
An Ode To Kapital, One of the Coolest Brands in Japanese Menswear

On a recent visit to Tokyo, I fell in love with the cult-favorite label.

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Fashion
The $95 Sneakers Your Fashion Friends Will Ask You About

The retro-inspired runners that got us out of a style rut.

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Fashion
Black Book: 10 Products Our Editors Loved in April 2026

The products our editors have been obsessed with in April 2026.

Kenneth Cole Rubber Strap Digital Watch

This Kenneth Cole watch has more functions than the TI-XX calculator you used for Calculus in high school (sadly, it does not include Pac Man), but it's an 80's throwback modernized to make it cool. It's a rubber strap, digital watch with an LED display for the time (32 global…

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Parachute Tote

Carry a little piece of history wherever you go, plus whatever you can fit inside a tote bag. The Parachute Tote, in an unmistakably vintage army green, is made from re-purposed WWII military parachutes. It folds down to a small 4"x4" pocket that you can take anywhere. It might not…

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Smoke and Daggers Jewelry

We've seen jewelry that looks like all kinds of cool stuff, like weapons and engines, but Smoke and Daggers takes it to the next level. They don't just make jewelry that looks like cool stuff, they use cool items like 9mm bullets, motors and radio parts. Among our favorites: the…

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Ralph Lauren Rustic Hooded Rugby

Assuming this isn't a crazy new piece of clothing called a Rugby, a more fitting title would have been Rustic Rugby Hoodie, but Ralph Lauren - especially the Rugby line - is all about doing things differently. Put it this way, if the douche from Wedding Crashers upgraded from Abercrombie…

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Android Octopus Automatic Watch

If you're in the market for a new watch, you have a lot of options - face size, color, price, complications, bracelet - but the decision is ultimately a very personal one. You have to pick the watch that just fits. The Android Octopus Automatic could very well be that…

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