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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

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Fashion
An Ode To Kapital, One of the Coolest Brands in Japanese Menswear

On a recent visit to Tokyo, I fell in love with the cult-favorite label.

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Fashion
The $95 Sneakers Your Fashion Friends Will Ask You About

The retro-inspired runners that got us out of a style rut.

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Fashion
Black Book: 10 Products Our Editors Loved in April 2026

The products our editors have been obsessed with in April 2026.

Vans Supercorsa CA

Much like our love for bacon, t-shirts, and all things gasoline powered, men share a love of comfortable shoes. We know what you're thinking, and yes, we have no problem using the "l word" in this instance - as long as it's in reference to a pair of Vans. But…

Vans Supercorsa CA
Cassette Stacks Tee

At this point in time, cassettes are probably more memorable for the deez nuts joke dilemma that we have all fallen victim to than they are for their original purpose - creating mixtapes to pick up chicks in high school. Urban Outfitters remembers the gold old days so they made…

Urban Outfitters Cassette Stacks Tee
666 Barcelona Under Pressure Watch

Men love gauges. The ones on cars, boats, water heaters, whatever. If it has a gauge, we love it. We can't really describe our love of tiny rotating needles, but it's probably based on the similarity to the tachometer in that Porsche we keep "test-driving." Now you can get the…

666 Barcelona Under Pressure Watch
F. Rock Bags

Community college generally has a few things on the bigger schools - they attract more women and you can customize your "studies" to your needs. F. Rock Bags have the same appeal without all the boring liberal arts classes - so you can skip straight to designing your masterpiece. Once…

F Rock Bags
To A Tee: Milk & Eggs Co.

Milk & Eggs Co. tees are inspired by the simple things and humor found in every day life. Pulling from everything from pop culture and gadgets to literal translations of things we all say, the collection is bright, funny, and printed on tried and true American Apparel t-shirts. Why Milk…

By BSacco
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