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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

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Fashion
Black Book: 10 Products Our Editors Loved in April 2026
By Cool Material
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Fashion
Why The Field Watch Is The Ultimate Spring Watch

The military classic is a remarkable addition to your EDC this season, and these are a few of our favorites.

By Beau Hayhoe
1
Fashion
The New Watch Hunt Is Happening on eBay Live

Front row access to the Miami Beach Antique Show, no flight required.

By Cool Material
1
Fashion
The Gentlemen’s Trip: A Field Guide

Everything you need to turn a guys trip into something better.

By Lanny Fuller
Clothing
Wear This: John Varvatos

Each week, we turn to one of our favorite style bloggers or men’s fashion insiders to put together a solid outfit. John Varvatos Raw Edge Sweater Peacoat - $298 BH Anchor Ring - $35+ John Varvatos Brushed Long Sleeve Striped Sweater - $228 Billykirk No. 150 Claw Buckle Belt -…

By Cool Material Guest
wear-this-john-varvatos
Accessories
Holiday Gift Guide: The Traveler

Whether for business or pleasure, The Traveler is always on the move. When searching for the perfect gift for the guy who racks up airline miles like mad, think of pieces that make his travels easier and more stylish. Here are some of our picks keeping in mind he already…

By Mike Newman
Gifts-for-Travlers-2
Accessories
The Bluelace Project

We've seen quite a few product testing videos that we thought were good, but testing a pair of shoelaces by having American strongman Matt Mills pull a 13,000 pound truck is probably the best. The Bluelace Project is based on a pair of high-density, triple braided, double-waxed, canvas, blue 51"…

By Cooper Fleishman
blue-lace-project
Accessories
LL Bean Camo West Branch Duffle

This might as well be the bag equivalent of peanut butter and jelly. LL Bean stuff lasts forever. Camo is all the rage. Put the two of them together, throw on some handles and surprise, surprise, it's a bag we're genuinely ok paying for. All kidding aside, both of those…

By Cooper Fleishman
west-branch-camo-duffle
Accessories
The Standard Memorandum

Inspired by pocket journals from the early to mid 1900's, The Standard Memorandum is designed to chronicle a year of your life. Word. has teamed up with designer and illustrator, Jon Contino, to create a modern version of this storied notebook. The Standard Memorandum is laid out so you simply…

By Mike Newman
Word-Standard-Memorandum