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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

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Fashion
Black Book: 10 Products Our Editors Loved in April 2026
By Cool Material
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Fashion
Why The Field Watch Is The Ultimate Spring Watch

The military classic is a remarkable addition to your EDC this season, and these are a few of our favorites.

By Beau Hayhoe
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Fashion
The New Watch Hunt Is Happening on eBay Live

Front row access to the Miami Beach Antique Show, no flight required.

By Cool Material
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Fashion
The Gentlemen’s Trip: A Field Guide

Everything you need to turn a guys trip into something better.

By Lanny Fuller
Fashion
Menswear Trends Stolen from the Military

Whether or not you’re conscious of it, your wardrobe has extremely deep military roots. People might have wanted to dress like their war heroes or soldiers brought back certain gear that adapted well to civilian life. Maybe soldiers also didn’t want to give up certain aspects of military life once…

By Dillon McLaughlin
military-menswear-trends
Fashion
This Timex x Chinatown Market Watch Will Put a Smile on Your Wrist

Timex has been making timekeeping cool for almost two centuries. Chinatown Market is a brand that's been pushing the limit for more than a few years. The two brands teamed up to combine Timex's youthful spirit of American watchmaking with Chinatown Market's vibrance to create a watch that is both…

By Cooper Fleishman
timex-cm-if1-11-5
Clothing
Howler Brothers Teamed up with Austin City Limits for a Studio 6A Collection

Howler Brothers is a brand united by a belief in doing things in an honest and pure way that designs and crafts all their wares with those passions and values in mind. Austin City Limits is the longest running musical showcase in the history of television. The two teamed up…

By Cooper Fleishman
howlerbros-cm-sp-11-2-1
Clothing
Wolf & Wander Adventure Tees

Wolf & Wander Co is a new brand that seamlessly blends quite a few of our favorite things into a series of t-shirts. Namely, the upstart brings together our loves of typography, illustration, graphic design and comfort. Wolf & Wander Co. was created by Leo Davie to showcase great designs…

By Cooper Fleishman
Wolf-Wander-Adventure-Tees
Clothing
Revtown Jeans Will Change the Way You Think About Denim

Revtown’s founding team spent years in athletic apparel. As former executives at Under Armour, they created some of the most innovative fabrics and products. This experience sparked an idea: What if they applied the ethos of performance apparel—comfort, function and durability—to denim? After years of R&D, the team did just…

By Cooper Fleishman
revtown-cm-sp-10-29-1