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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

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Fashion
Black Book: 10 Products Our Editors Loved in April 2026
By Cool Material
1
Fashion
Why The Field Watch Is The Ultimate Spring Watch

The military classic is a remarkable addition to your EDC this season, and these are a few of our favorites.

By Beau Hayhoe
1
Fashion
The New Watch Hunt Is Happening on eBay Live

Front row access to the Miami Beach Antique Show, no flight required.

By Cool Material
1
Fashion
The Gentlemen’s Trip: A Field Guide

Everything you need to turn a guys trip into something better.

By Lanny Fuller
Clothing
Alex Mill Relaunches with Help from a Former J.Crew Designer

Alex Mill was launched a handful of years ago with the single-minded, yet lofty, goal of perfecting the tee. The brand delivered while also developing a following of guys, and gals, that wanted well made clothing that was timeless, not trendy. Fast forward a few years, and the brand has…

By Cooper Fleishman
Alex-Mill-Relaunches-with-Help-from-a-Former-JCrew-Designer-1
Clothing
Everlane’s Latest Recycled Plastic Bottle Piece Is an All-Weather Rain Jacket

At the end of last year, Everlane shook up the world of fashion with their ReNew Collection made from recycled plastic bottles. They went a step further by making a commitment that they wouldn't add any new plastic to their entire supply chain by 2021. The story continues now with…

By Cooper Fleishman
Everlanes-Latest-Recycled-Plastic-Bottle-Piece-Is-an-All-Weather-Rain-Jacket-2
Clothing
Revtown’s New Vintage Indigo Jeans Pay Homage to Denim Icons

There are few things more timeless than a pair of blue jeans. Immortalized by style icons from the screen and the stage, the fashion staple has a place in every wardrobe. Revtown has modernized the classic with their proprietary combination of Italian-milled denim and a little bit of stretch while…

By Cooper Fleishman
revtown-cm-if2-2-25
Accessories
Nike React Runner WR ISPA Sneakers

Nike just dropped the details for their latest sneaker release, and honestly, we couldn't be happier with this release. ISPA sneakers--aka Improvise. Scavenge. Protect. Adapt.-- combine standard features with a number of unique attributes that make them unlike anything else that Nike has ever produced officially. Unique colorways and an…

By Cooper Fleishman
Nike-React-Runner-WR-ISPA-Sneakers
Fashion
Aether Apparel Voyage Motorcycle Sunglasses

Aether Apparel makes some of the best motorcycle gear we’ve ever come across, and their sunglasses are no exception. Their third sunglass collaboration with CA-based SALT is the Voyage. Though not exclusively for motorcycling, they’re designed for two-wheeled adventure and the active lifestyle thanks to the lightweight and super-strong titanium…

By Amos Kwon
Aether-Apparel-Voyage-Motorcycle-Sunglasses