If you’re an avid Cool Material reader, you’ve no-doubt stumble upon a handful of Jonathan Ward’s creations. Every single one of his creations has been a lust-worthy truck built under the ICON 4×4 label. Well, until now. ICON’s next release won’t take you from point A to point B, but it will help you get there in style. That’s because ICON is set to release a collection of stunning timepieces. It should come as no surprise that these watches are inspired by car design, and more precisely they’re inspired by vintage automotive styling juxtaposed by modern engineering and fine materials. The first release from ICON Watches is the Duesey. Limited to 50 pieces, the watch boasts a 42mm titanium case, numerals with retro styling, an alligator leather strap, a Dubois-Depraz automatic movement, and two windows that display the time. Like everything from ICON, we think they nailed it. If you have the cash, you can put down a deposit and have the Duesey on your wrist early next year.
ICON’s Next Release Isn’t a 4×4; It’s a Watch
More Fashion
The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy
The smartest summer wardrobes aren't the biggest ones. They're the ones where every piece works with every other piece.
Where Broken Guitar Strings Get a Second Act
Inside FRET12, the Chicago shop turning rock ’n’ roll culture into clothes, art, live sessions, beer, and more.
What It’s Like to Wear an $85,000 Watch
I spent some wrist time with the Ulysse Nardin Freak ONE Gold, a wonderfully strange feat of watchmaking with no dial, hands or crown.
-
Fashion
The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy
The smartest summer wardrobes aren't the biggest ones. They're the ones where every piece works with every other piece.
-
Fashion
Where Broken Guitar Strings Get a Second Act
Inside FRET12, the Chicago shop turning rock ’n’ roll culture into clothes, art, live sessions, beer, and more.
-
Fashion
What It’s Like to Wear an $85,000 Watch
I spent some wrist time with the Ulysse Nardin Freak ONE Gold, a wonderfully strange feat of watchmaking with no dial, hands or crown.